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University of Illinois at Urbana-Champaign
Function and Effects of Affect and Constituent Demand in Dyadic Bargaining for Economic Goods and Services
Abstract
dc:descriptionBargaining is presented as a pervasive and important human behavior. It is defined and its role in marketing, especially marketing channels is clarified. A review of several different fields describes research that has been done on bargaining behavior by economists, social psychologists, behaviorists, and business professionals.
Degree
thesis:*- Name thesis:degree_name
- Ph.D.
- Level thesis:degree_level
- Dissertation
- Discipline thesis:degree_discipline
- Business Administration
- Grantor
- University of Illinois at Urbana-Champaign
- Year dc:date
- 2014
Author and committee
dc:creator, dc:contributor.*- Author dc:creator
-
- Swensen, Graham Knude
- Contributors dc:contributor
-
- Sudman, Seymour
Subjects
dc:subject × 1Identifiers
dc:identifier.*- Identifier
- (UMI)AAI8803215
- OAI identifier oai:identifier
- oai:www.ideals.illinois.edu:2142/70473