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University of Nevada, Las Vegas
The canons of television: An application of the five canons of classical rhetoric to television program development
Abstract
dc:description.abstractThis study constructs a methodology of television program development based on the five canons of classical rhetoric. Ronald Primeau (1979) first introduced the canons to the electronic media. His book uses the canons as a guide to television viewing. He argues that by understanding the television industry, an audience can better enjoy the medium. Expanding from Primeau's work, this study creates a method of program development based on the canons and uses the process to design a synopsis for a new television series.
Degree
thesis:*- Name thesis:degree_name
- Master of Arts (MA)
- Level thesis:degree_level
- Thesis
- Discipline thesis:degree_discipline
- Communication Studies
- Grantor dc:publisher
- University of Nevada, Las Vegas
- Year
- 1999
Author and committee
dc:creator, dc:contributor.*- Author dc:creator
-
- Combs, Jamey Todd
- Contributors dc:contributor
-
- Lawrence Mullen
Rights
dc:rights- Statement dc:rights
-
- IN COPYRIGHT. For more information about this rights statement, please visit http://rightsstatements.org/vocab/InC/1.0/
- Language dc:language
- English
Identifiers
dc:identifier.*- Identifier
- https://oasis.library.unlv.edu/rtds/1111
- OAI identifier oai:identifier
- oai:oasis.library.unlv.edu:rtds-2110