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University of Illinois at Urbana-Champaign

The White Men Are Coming! The White Men Are Coming!: Identifying Navajoness through Reservation Tourism in 30 Days, Jamie's American Road Trip, and Navajo Cops

Abstract

dc:description

Native Americans as a marginalized population within the United States are typically rendered invisible within contemporary culture and society. Often relegated to the past, within the American and global imagination, Natives are habitually characterized by homogenizing stereotypes, which only contributes to the erasure of tribes’ unique histories, cultures, and identities. In an attempt to illuminate one such tribe, this dissertation narrows the scholarly focus of Native American representations in media to examine the production and consumption of the Navajo tribe through three docuseries—30 Days (2008), Jamie’s American Road Trip (2009/2012), and Navajo Cops (2012). Situated at the intersection of Media Studies, American Indian Studies, Cultural Studies, and Postcolonial Studies, this dissertation explores the ways in which Navajo identities are constructed by the shows’ white/non-Navajo hosts and producers for viewers’ cultural consumption. Interrogating a combined total of nine episodes, I seek to understand the ways in which Navajos are made (in)visible and represented through the shows’ touristic and ethnographic elements, reliance on Wild West imagery, disavowal of U.S. settler colonialism, and perpetuation of romantic Native tropes.

Degree

thesis:*
Name thesis:degree_name
Ph.D.
Level thesis:degree_level
Dissertation
Discipline thesis:degree_discipline
Communications and Media
Grantor
University of Illinois at Urbana-Champaign
Year dc:date
2022

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • McSwain, Megan Y.
Contributors dc:contributor
  • McCarthy, Cameron
  • Molina-Guzman, Isabel
  • Ciafone, Amanda
  • Byrd, Jodi

Subjects

dc:subject × 5

Rights

dc:rights
Statement dc:rights
  • Copyright 2021 Megan McSwain
Language dc:language
en

Identifiers

dc:identifier.*
Handle dc:identifier
http://hdl.handle.net/2142/113212
OAI identifier oai:identifier
oai:www.ideals.illinois.edu:2142/113212

Chain of custody

source
Harvested from
University of Illinois - Urbana-Champaign
Base URL
www.ideals.illinois.edu/oai-pmh
Last updated
2026-07-22
Source record
OAI-PMH GetRecord
citation

McSwain, Megan Y.. The White Men Are Coming! The White Men Are Coming!: Identifying Navajoness through Reservation Tourism in 30 Days, Jamie's American Road Trip, and Navajo Cops. Dissertation thesis, University of Illinois at Urbana-Champaign, 2022. http://hdl.handle.net/2142/113212