Digital Storytelling in Higher Education: An Analysis of Production Practices

<p>With the recent transition into virtual sharing formats due to COVID-19, it is important to explore the best digital storytelling practices to engage with audiences due to the lack of in-person interactions. By reviewing literature focused on storytelling techniques and the science behind developing a connection with an audience, in conjunction with a digital analysis of videos featuring KSU researchers showcased in the biweekly web series hosted by KSU's Office of Research, and interviews with viewers of the videos, my capstone answers (1) What elements of digital storytelling are effective in increasing audience engagement in an online live environment? and (2) Does personalizing research through storytelling practices and visuals increase viewer engagement? </p>

Name thesis:degree_name

Master of Arts in Professional Writing (MAPW)

Level thesis:degree_level

Capstone

Discipline thesis:degree_discipline

English

Year dc:date.available

2022

Author dc:creator

• Lowney, Meagan

Contributors dc:contributor

• Dr. Lara Smith-Sitton
• Dr. Erin Bahl

• digital storytelling
• video
• communication
• research
• higher education
• audience engagement
• Creative Writing

Repository record dc:identifier

https://digitalcommons.kennesaw.edu/mapw_etd/107

OAI identifier oai:identifier

oai:digitalcommons.kennesaw.edu:mapw_etd-1110