Exploratory and Exploitative Alliances for New Product Innovations: The Alignment of Resource Integration and Governance Structures

First, this dissertation reveals the role of a firm's alliance experience in coordinating the choice of contract terms in the presence of potential conflicts of interest between partners. The research results show that a firm's alliance experience allows the firm to accommodate its partner's preferred choice of contract terms for the collaboration. Second, this dissertation differentiates among the mechanisms through which the contract terms facilitate or hinder radical and incremental innovations resulting from exploratory and exploitative alliances. For exploratory alliances, the alignment of contact terms in a way that provides a compromise between the need for coordination and the need for search flexibility better facilitates radical innovations. In contrast, for exploitative alliances, the alignment of contract terms in a way that economizes the technological and managerial resources used to set up and maintain the collaborative relationships better facilitates incremental innovations. Third, this dissertation reveals the relationship between exploratory and exploitative alliances for successful product innovations. Specifically, this research shows that both positive and negative interactions can exist between exploratory and exploitative alliances in a firm's alliance portfolio, depending on the size of the firm. Finally, this dissertation provides important insights for managers in the development of their alliance portfolios for successful new product innovations.

Name thesis:degree_name

Ph.D.

Level thesis:degree_level

Dissertation

Discipline thesis:degree_discipline

Business Administration

Grantor

University of Illinois at Urbana-Champaign

Year dc:date

2015

Author dc:creator

• Lee, Jong Kuk

Contributors dc:contributor

• Qualls, William J.

• Business Administration, Marketing

Language dc:language

eng

Identifier

(MiAaPQ)AAI3363013

OAI identifier oai:identifier

oai:www.ideals.illinois.edu:2142/84572