Antecedents of Competitive Advantage and Position: A Marketer's View of the Hospital Industry

With the increased diversification of firms, strategy is conceived at different levels, viz. corporate, business and functional. These levels are inter-related, and each has a specific role to play in a firm's struggle for success. While competitive advantage and position are issues typically considered at the business strategy level, functional strategies by virtue of their relationship to business strategy, also affect competitive position. Thus, the principal research hypothesis examined the varying importance of the different functional strategies using the concept of strategic groups to identify competitive position, in the hospital industry.

Name thesis:degree_name

Ph.D.

Level thesis:degree_level

Dissertation

Discipline thesis:degree_discipline

Business Administration

Grantor

University of Illinois at Urbana-Champaign

Year dc:date

2014

Author dc:creator

• Nath, Deepika

• Business Administration, General
• Business Administration, Marketing
• Health Sciences, Health Care Management

Identifier

(UMI)AAI8908787

OAI identifier oai:identifier

oai:www.ideals.illinois.edu:2142/70478