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University of Illinois at Urbana-Champaign

Effects of Product Complexity on Information Source Importance in Marketing Channels

Abstract

dc:description

Made available in DSpace on 2014-12-13T20:21:47Z (GMT). No. of bitstreams: 1 8004292.pdf: 4934531 bytes, checksum: af5c388d3d6d0c08420bb11e7105314b (MD5) Previous issue date: 1979

Degree

thesis:*
Name thesis:degree_name
Ph.D.
Level thesis:degree_level
Dissertation
Discipline thesis:degree_discipline
Business Administration
Grantor
University of Illinois at Urbana-Champaign
Year dc:date
2014

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Upah, Gregory Dean

Subjects

dc:subject × 1

Rights

Language dc:language
eng

Identifiers

dc:identifier.*
Identifier
(UMI)AAI8004292
OAI identifier oai:identifier
oai:www.ideals.illinois.edu:2142/67314

Chain of custody

source
Harvested from
University of Illinois - Urbana-Champaign
Base URL
www.ideals.illinois.edu/oai-pmh
Last updated
2026-07-22
Source record
OAI-PMH GetRecord
citation

Upah, Gregory Dean. Effects of Product Complexity on Information Source Importance in Marketing Channels. Dissertation thesis, University of Illinois at Urbana-Champaign, 2014. http://hdl.handle.net/2142/67314