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University of Illinois at Urbana-Champaign

Persuasiveness of artificial intelligence versus human influencers: The interaction between agent knowledge and message construal through mentalizing

Abstract

dc:description

Submission published under a 24 month embargo labeled 'U of I Access', the embargo will last until 2025-08-01

Degree

thesis:*
Name thesis:degree_name
M.S.
Level thesis:degree_level
Thesis
Discipline thesis:degree_discipline
Advertising
Grantor
University of Illinois at Urbana-Champaign
Year dc:date
2023

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Lee, Dongchan
Contributors dc:contributor
  • Ham, Chang-Dae
  • Sar, Sela
  • Su, Leona Yi-Fan

Subjects

dc:subject × 4

Rights

dc:rights
Statement dc:rights
  • Copyright 2023 Dongchan Lee
Language dc:language
en, eng

Identifiers

dc:identifier.*
Handle dc:identifier
https://hdl.handle.net/2142/121321
OAI identifier oai:identifier
oai:www.ideals.illinois.edu:2142/121321

Chain of custody

source
Harvested from
University of Illinois - Urbana-Champaign
Base URL
www.ideals.illinois.edu/oai-pmh
Last updated
2026-07-22
Source record
OAI-PMH GetRecord
citation

Lee, Dongchan. Persuasiveness of artificial intelligence versus human influencers: The interaction between agent knowledge and message construal through mentalizing. Thesis thesis, University of Illinois at Urbana-Champaign, 2023. https://hdl.handle.net/2142/121321