Alumni Financial Donations, Life Cycle and Student Activities

This study observed the life cycle of giving of the Class of 1973 graduates at a medium, public university covering a 36 year period of donations. Potential donors were defined as having participated in university-sponsored activities as a student. Key characteristics studied geographical (residential) proximity to campus, gender and college in which the alumni graduated from the public university. Based on this study, higher educational institutions can benefit from determining the giving cycle as it relates to these characteristics. The percentage rate of giving remained consistent over 30 years, therefore, higher education institutions will want to focus their marketing/fundraising efforts with these variables in mind including college of graduation, gender and or alumni that reside in proximity to campus that have participated in university-sponsored student activities as an undergraduate.

Name thesis:degree_name

EdD

Level thesis:degree_level

Immediate Access

Discipline thesis:degree_discipline

Interdisciplinary Doctoral Program for Education Leaders (IDPEL)

Year dc:date.available

2011

Author dc:creator

• Ebersole, Tim

Contributors dc:contributor

• James C. Higgins
• Helen Sobehart
• Carol Parke
• David Calvario

• Alumni donations
• College of graduation
• Gender
• Life cycle
• Proximity to campus
• Student activity

Language dc:language

English

Repository record dc:identifier

https://dsc.duq.edu/etd/511

OAI identifier oai:identifier

oai:dsc.duq.edu:etd-1527