Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
Results
Showing 1 to 20 of 59 for “"Potential customers"”.
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An Integrated Two-stage Innovation Planning Model with Market Segmented Learning and Network Dynamics
… microeconomic information pertaining to the potential market and the innovation. The advantage of this methodology is that analyses allow for a direct understanding of how potential customers view the innovation. Nevertheless, when individuals are making adoption decisions, the reality of the …
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An analysis of the factors influencing customers’ bank selection in Bangladesh
… criteria in Bangladesh. Research data can potentially improve a bank’s performance. This research aims to contribute to the academic body of knowledge and better understand the managerial implications of customers’ bank selection criteria in Bangladesh. In order to fulfil this objective, …
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Utility-based data mining: An anthropometric case study
… to better understand the demographic nature of potential customers, in order to target subgroups of potential customers better.
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The usage of deixis in advertising slogans related to hair care /
… creates a more intimate atmosphere that attracts potential customers.
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Online advertisement morphing : empirical and strategic implications
… be generated only when the sellers understand customers. This is only possible when sellers are aware about how the customers conceive the advertisement presented to them over the web. Fortunately, this knowledge is facilitated by analyzing customer buying behaviour and understanding the …
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Measuring Economic Value of Native American Cultural Designs within the Tribal Gift Box Market and Tribal Forest Certification
… American tribal business leaders understand what potential customers take into consideration when selecting a Native American product. In order to contribute to tribal business, selling a tribal wooden gift box with a certification logo that assures the gift box is from a forest that incorporates …
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SOCIAL LISTENING: CONSUMER INSIGHT IN A NARRATIVE PYRAMID
… various approaches to capturing the business potential of social networks, such as posting targeted ads and building online brand communities. This paper focuses on another emerging business application of social network sites (SNS): social listening. Unlike most current social network-based …
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Energy Efficiency In San Marcos, Texas: Is Our Rebate Program Up to Code?
… home improvements for residential utility customers. In 2010, $42,424 in rebates was given, with 68 households receiving at least one rebate. Still, the program falls short, not reaching or educating enough potential customers to bring about significant change. This thesis explores and …
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Fashion Meets Twitter: Does the Source Matter? Perceived Message Credibility, Interactivity and Purchase Intention
… Online interactivity and purchase intention of potential customers were also assessed to examine if a particular message source and its credibility increase the likelihood of online engagement with the message and customers' intention to purchase.;Findings indicate that of all source types, …
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Concurrent engineering in the context of the composite leisure boatbuilding industry
… a growth market with the number of high-earning potential customers increasing worldwide. For British boatbuilding to retain and increase its high standing within these global markets investment is required to develop larger profits and market share. Concurrent engineering is a method of design …
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Design and Evaluation of a Mobile Instrumentation Platform for Unmanned Vehicle Testing
… will be beneficial to system developers and potential customers. In order to provide the infrastructure and test procedures to the unmanned systems community, the Joint Robotics Program created the National Unmanned Systems Experimentation Environment (NUSE2). NUSE2 consists of a variety of …
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Factors affecting the performance of food stuff retail trade at Urban District in Zanzibar
… channels involved for the products to reach the potential customers, ways of communicating with the customers on details of the products offered and price set up for the product. In addition to that, it includes the after sales services served by the business. More over the study findings reveal …
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The Contribution of Microfinance Institutions to Poverty Reduction at South District In Zanzibar
… MFIs should be able to issue loans to needy potential customers and collaterals shouldn’t act as barrier. It was further recommended that MFIs need empowerment initiatives including special tax incentives, business and entrepreneurship skills, and special policies that focus to empower in …
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Commoditization of the third party logistics industry
… difficulties demonstrating value proposition to potential customers. At first glance, it signifies commoditization--a competitive environment in which differentiation is difficult, customer loyalty is low and competing offerings are virtually indistinguishable from customer perspective. The …
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Negotiating ROI (Return on Investment) for ROI (Return on Impact) A Pre-Feasibility Study of Socio-Eco Resort Development in Eastern Indonesia
… in just five years before the pandemic hit, the potential for a successful socio-eco resort is undeniable. However, the study recognizes the need to consider the growing demand for environmentally sustainable travel and the desire of travelers to positively impact the local economy. The research …
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Prediction of Building Count and Dimensions from U.S. Census Data Using Multiple Regression
… service area to place transmitters to reach potential customers. Viewshed analysis, a technique found in Geographic Information Systems (GIS) software, can be used to model propagation of the wireless signals from different locations to find the best transmitter site. To carry out viewshed …
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An evaluation of the importance of good customer care in monopolistic businesses: the case study of Moshi urban water supply authority (MUWSA)
… so long as it is a monopolizing water business customers would scramble for their services and profit would be realized. The study involved staff and customers of Moshi Urban Water Supply and Sewerage Authority. The total number of respondents was 50 individuals. Qualitative research was the …
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Enhancing web marketing by using ontology
… Therefore, this knowledge which connects customers to products can be used for marketing purposes and for targeting existing and potential customers. The Web Marketing Project with Ontology Support has the purpose to find and improve marketing knowledge. In the Web Marketing Project, …
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Modeling the value to retailers due to redesigning the grocery supply chain
… a good proxy for other distributors which are potential customers for ES3. The purpose of building the model was two-fold. First, ES3 would like to recruit distributors as customers and charge them for its services. The model will help demonstrate the savings these distributors can achieve. …
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