Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 32 for “"Customer behavior"”.
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Modeling Customer Behavior for Revenue Management
… thesis, we model and analyze the impact of two behavioral aspects of customer decision making upon the revenue maximization problem of a monopolist firm. First, we study the revenue maximization problem of a monopolist firm selling a homogeneous good to a market of risk-averse, strategic …
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Personalized online promotions : long-term Impacts on customer behavior
… Companies could collect data about their customers through the Internet more easily and quickly. In return, companies create more values for their customers through personalization in performance as well as personalization in relationship. However, personalization may also bring new …
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Consumer behavior in a multichannel context and its managerial implications
… Two papers are concerned with multichannel customer behavior: (a) drivers of competitive webrooming and (b) profitability effects of offline channel additions. The remaining two papers deal with consumer reactions towards different website cookie notifications.
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Customer behavioral responses to three lighting techniques in a retail audio/video store's simulated home environment
… have shown that lighting has an affect on human behavior. In a retail store, three customer behaviors are linked to increased sales: customer communication with store personnel; customer interaction with displays and merchandise; and length of time in the store. The purpose of this study was to …
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Device-oriented telecommunications customer call center demand forecasting
… center infrastructure employing more than 15,000 customer care representatives across the United States. The current resource management process requires a lead time of several months to hire and train new staff for the customer rep position. To ensure that call center resources are balanced with …
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Three Essays in Bank Risk Management
… essay studies the effects of internet banking on customer behavior. Internet-based financial services have grown substantially since the crisis, especially amongst \textit{de novo} post-crisis fintech firms and banks. Much has been written about the characteristics of banks the engage in internet …
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Customer Evolution in Sales Channel Migration
… has been triggered by an emergent trend in customer behavior: customers have rapidly expanded their channel experiences and preferences beyond traditional channels (such as stores) and they expect the company with which they do business to have a presence on all these channels. This evidence …
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Machine learning models for reliable airline ancillary pricing
… the trained model to exhibit particular shape behavior that conforms to prior domain knowledge. Trends such as monotonicity, convexity, diminishing or accelerating returns are some of the desired shapes. Conformance to these shapes makes the model more interpretable for system designers, and …
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Enhancing Telecom Churn Prediction: Adaboost with Oversampling and Recursive Feature Elimination Approach
… task for businesses to retain their valuable customers. This paper presents a comprehensive study of churn prediction in the telecom sector using 15 approaches, including popular algorithms such as Logistic Regression, Support Vector Machine, Decision Tree, Random Forest, and AdaBoost.</p> …
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Intermittent demand forecasting for inventory control : the impact of temporal and cross-sectional aggregation
… a procedure that integrates lead-time and customer heterogeneity into the forecasting using temporal and cross-sectional aggregation. Using data from a real-world setting and simulation, our analysis revealed that when high service levels were important for the company operations, the …
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Behaviorally-Informed Discrete Choice Models in Operations Management
… choice-based Revenue Management by integrating behavioral realism into analytical models of pricing and assortment optimization. Traditional discrete choice models (DCMs) simplify customer behavior by assuming that greater variety always increases purchase likelihood, that price sensitivity is …
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Customer Search and Product Returns
… with purchase decisions or as a part of customer behavior/type. In this paper, we show that the events which precede the purchase decision are related to the return decision. Generally, this information is readily available to online retailers and thus provides a low-cost opportunity to …
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Point-of-sale demand forecasting
… business unit within Nike that allows retail customers to purchase athletic essentials at weekly replenishment intervals and 95% availability. However, demand fluctuations and current forecasting processes have resulted in frequent stock-outs and inventory surpluses, which in turn affect …
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The Benefits of Offline Merchandise in Brand Building
… lasting presences both in profitability and in customer behavior. Much research has covered the commercial implications of such branding, but more research needs to be done in how corporations can create lasting characters and fully utilize them for increased brand strength. The paper analyzes …
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The Relationship Between Perceived Health, Health Attitudes, and Healthy Offerings for Seniors at a Family Restaurant
Personal health can influence all aspects of customer behavior and this influence is more manifest within the senior market segment. Health issues also greatly impact the restaurant industry. Therefore, the purpose of this study was to investigate how health status and health attitude influence …
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Evaluation and improvement of proactive customer notification in e-commerce environment
… with each other and communicate with their customers. Because of the speed of the Internet, information transfer both among companies and between a company and its customers has become faster, albeit technologically more complex, in the e-commerce era. It has been a challenge for e-companies …
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Retail of the future : O2O or O&O?
… and think of novel ways to attract and retain customers. With increasing competition, retailers need to differentiate themselves and be relevant to customers. 'Customer is King' is more valid today than ever before. From the customer's point of view, convenience of online retailing is …
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The Effects of Facial Cues on Consumer Judgment and Decision-Making
… the roles of facial cues in consumer behavior. Specifically, the research examines the effect of facial structural resemblance, facial expressions, and other perceptual cues—in both individual and group settings—on consumer judgment and decision-making. Essay 1 examines the influence …
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Regulating exploration in multi-armed bandit problems with time patterns and dying arms
… yet dramatic time-dependent patterns in customer behavior, such as periodic changes in the number of visitors, or increases in customers just before major holidays. The standard paradigm of multi-armed bandit analysis does not take these known patterns into account. This means that for …
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