Attitudes towards Development of Innovative Pharmaceutical Products in Bulgaria /// Нагласи за развитие на иновативни фармацевтични продукти в България

Innovations in the pharmaceutical industry and medicine are major advances in the field of healthcare. They are the latest kind of generations, offering a new, modern and conforming European standard of treatment, consisting of creating specialized, innovative products, state-of-the-art medical equipment, and introducing new models of medical health care. In the context of a dynamic and fast growing society, the requirements for professionalism and improvement of healthcare services, as well as the use of innovative approaches in solving socially significant problems are growing. In this respect, health innovation is structured and organized process of seeking and offering desirable changes that would provide modern and improved model of health care and better efficacy in the health system. The need for innovations in healthcare and pharmacy has never been greater than it is nowadays. Consumer demand and expectations are rising. Modern society is facing the question how healthcare should be better targeted, effective and improved, how to ensure quality and new kind of health services. Innovations in the field of medicine and pharmacy are the subject of increased attention to various researchers because this issue emerges as a new scientific field of research related to the improvement of medical science, its product diversification and the improvement of life of people by providing new alternatives for treating various diseases.

Authors dc:creator

• Angelova, Silviya
• Ангелова, Силвия

• pharmaceutical industry
• product innovation
• Фармацевтични технологии / Pharmaceutical Technologies
• Иновации / Innovations

Repository record dc:identifier

http://repository.mu-varna.bg/handle/nls/488

OAI identifier oai:identifier

oai:repository.mu-varna.bg:nls/488