An evaluation of branded retailing on consumer behavior within a public relations context: a study of the influence of South African name brands on consumer behavior
type: CreativeWork
description: This study explores how new technologies are being adapted to advance and retain their market segment.
abstract: This study explores how new technologies are being adapted to advance and retain their market segment.
author: Naidoo, Gedala Mulliah
keywords: Name brands -- South Africa, Consumer behavior, Branding, Branded retailing
license: https://devspace.unizulu.ac.za/bitstreams/35407ee6-b3a9-465d-8a5d-d43a8d702d0d/download
date published: 2011
date modified: 2026-07-24T06:17:08Z
provider: University of Zululand
publisher: Networked Digital Library of Theses and Dissertations
type: WebPage
source organization: University of Zululand