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West Virginia University

Getting Down to Business: An EFL curriculum design for the business setting

Abstract

dc:description.abstract

In today's world of international commerce and technology-driven communication, the exchange of information across countries and cultures has become crucial to creating a global citizenry. After World War II, efforts to create a global commercial market resulted in the promotion of communication across cultures. The purpose of this thesis is to outline a theoretical rationale for a beginner English for Specific Purposes (ESP) curriculum in a foreign setting (Brazil). The curriculum consists of four courses organized around three pillars: (a) the production of spontaneous contextualized communication in the target language, (b) the development of cultural competence specific to the business arena, and (c) the applicability of praxis-oriented learning to the workplace. The Getting Down to Business model takes an innovative approach by drawing its rationale from a variety of methodological documents traditionally used for foreign language instruction -- the National Standards for Foreign Language Learning, the American Council on the Teaching of Foreign Languages (ACTFL) Guidelines, and the Languages Across the Curriculum reform. Based on these documents, the Getting Down to Business curriculum places the ESP curriculum in an English as a Foreign Language (EFL) scenario. Its state-of-the-art assessment system utilizes the ACTFL's Integrated Performance Assessment (IPA) prototypes as its central assessment instrument and implements a praxis-oriented approach to language teaching and learning providing immediate application of the tasks learned in class to job related activities. The document provides a four-semester course curriculum, from novice-mid to intermediate-mid in the ACTFL proficiency scale and includes ideas for the assessment of the curriculum.

Degree

thesis:*
Name thesis:degree_name
MA
Level thesis:degree_level
Thesis
Discipline thesis:degree_discipline
World Languages, Literatures and Linguistics
Year dc:date.available
2010

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Amorim, Gabriel Brito
Contributors dc:contributor
  • Cynthia S. Chalupa.
  • Susan N. Braidi
  • Maria Amores

Subjects

dc:subject × 4

Identifiers

dc:identifier.*
OAI identifier oai:identifier
oai:researchrepository.wvu.edu:etd-1819

Chain of custody

source
Harvested from
West Virginia University
Base URL
researchrepository.wvu.edu/do/oai/
Last updated
2026-07-24
Source record
OAI-PMH GetRecord
citation

Amorim, Gabriel Brito. Getting Down to Business: An EFL curriculum design for the business setting. Thesis thesis, 2010. https://doi.org/10.33915/etd.816