Adoption of the Internet in local sporting bodies : an innovation diffusion approach

The primary aim of this study was to determine the Internet applications being adopted within local sporting clubs and to determine the adoption factors that affect both local sporting clubs and their members. Within this primary aim, the study examined, *The areas where Internet applications are being employed; *The factors that drive the adoption of these Internet applications; and *An assessment of the impact of these Internet applications on local sporting clubs and their members.

Name dc:type.qualificationname

phd

Level dc:type.qualificationlevel

doctoral

Grantor dc:publisher.institution

Victoria University

Year dc:date.issued

2011

Author dc:creator

• Bingley, Scott

• 0806 Information Systems
• 1503 Business and Management
• School of Management and Information Systems

Language dc:language

en