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Virginia Polytechnic Institute and State University

Consumer satisfaction, preferences and care procedures for selected women's sleepwear fabrics

Abstract

dc:description.abstract

The purposes of this study were to investigate consumer satisfaction, preferences, and care procedures of selected nightgown fabrics. Additionally, demographic information was obtained to characterize the sample. The data were provided by 54 females in Delaware, Massachusetts, Pennsylvania, New York, Rhode Island, Vermont, and Virginia. Eight subjects, each wearing two different gown fabrics participated from five states; however, one participant each from Massachusetts and Vermont was disqualified. The four fabrics used in this study, representative of those available in the marketplace for the manufacture of ladies sleepwear, were made from: (1) 100% polyester, pink, brushed knit, (2) 100% nylon, lavender tricot, (3) 80/20% acetate-polyester, blue-green, brushed knit, and (4) 80/20% acetate-nylong, yellow-green, brushed knit. Preliminary and terminal interview questionnaires were used to collect the data as well as satisfaction ratings cards. Frequency distributions and percentages were used to characterize the findings from this study. Participants tended to be fairly young, well educated and dwellers of single family houses. The majority earned incomes in excess of $10,000. Automatic washers and dryers were used predominately. A variety of textile goods were laundered in the same loads as the sleepwear. Wearers indicated preferences for one or the other of the two gowns on each of the following factors: ease of soil removal, colorfastness, shape retention, appearance, hand, and durability. The 100% polyester, brushed knit fabric was preferred overall, but other fabrics received higher ratings on individual factors. On satisfaction factors, hand and ease of care were the most pleasing characteristics. Static electricity continues to be a problem. Satisfaction scores were somewhat parallel to preferences.

Degree

thesis:*
Name thesis:degree_name
Master of Science
Level thesis:degree_level
masters
Discipline thesis:degree_discipline
Clothing, Textiles, and Related Arts
Department dc:contributor.department
Clothing, Textiles, and Related Arts
Grantor dc:publisher
Virginia Polytechnic Institute and State University
Year dc:date.issued
1978

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Davis, Jane

Rights

dc:rights
Statement dc:rights
  • In Copyright
Language dc:language.iso
en_US

Identifiers

dc:identifier.*
Handle dc:identifier.uri
http://hdl.handle.net/10919/75995
OAI identifier oai:identifier
oai:vtechworks.lib.vt.edu:10919/75995

Chain of custody

source
Harvested from
Virginia Tech
Base URL
vtechworks.lib.vt.edu/oai/request
Last updated
2026-07-22
Source record
OAI-PMH GetRecord
related terms
citation

Davis, Jane. Consumer satisfaction, preferences and care procedures for selected women's sleepwear fabrics. masters thesis, Virginia Polytechnic Institute and State University, 1978. http://hdl.handle.net/10919/75995