Virginia Tech
The Effect of Ownership on Consumers' Disposal Decisions: Research on Food Wastage and Recycling Behaviors
Abstract
dc:description.abstractResearch in consumer behavior has focused predominantly on how consumers make purchase decisions. However, much less attention has been directed toward examining post-purchase behaviors. In this dissertation, I examine how ownership affects individuals' disposal decisions of their current possessions. In essay 1, I investigate how differences in duration of ownership affect consumers' food waste behaviors. I demonstrate that the same food products are more likely to be wasted as well as wasted more of when they are owned for a longer duration (vs. purchased more recently). I also delineate how this wastage can be reduced. In essay 2, I explore how a specific post-ownership experience, evaluations (positive vs. negative), influences consumers' recycling behaviors, even when these evaluations (e.g., taste of a drink) do not affect recyclability (e.g., of the bottle). I demonstrate that consumers will be more likely to recycle products associated with positive (vs. negative) evaluations, and, thus, will be more likely to recycle a drink's bottle when the taste is evaluated more positively.
Degree
thesis:*- Name thesis:degree_name
- Doctor of Philosophy
- Level thesis:degree_level
- doctoral
- Discipline thesis:degree_discipline
- Business, Marketing
- Department dc:contributor.department
- Marketing
- Grantor dc:publisher
- Virginia Tech
- Year dc:date.issued
- 2022
Author and committee
dc:creator, dc:contributor.*- Author dc:creator
-
- Xie, Jieru
- Chair dc:contributor.committeechair
-
- Bagchi, Rajesh
- Committee members dc:contributor.committeemember
-
- Herr, Paul Michael
- Chaxel, Anne-Sophie
- May, Frank Dominick
- Pandelaere, Mario
Subjects
dc:subject × 8Rights
dc:rights- Statement dc:rights
-
- In Copyright
- Licence dc:rights.uri
- Language dc:language.iso
- en
Identifiers
dc:identifier.*- Dc Identifier Other
- vt_gsexam:34298
- OAI identifier oai:identifier
- oai:vtechworks.lib.vt.edu:10919/109641