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University of San Francisco

African American Entrepreneurship: Narratives of Fresno County, California, African American Entrepreneurs

Abstract

dc:description.abstract

<p>The entrepreneurial spirit of African American has been misunderstood. This dissertation used the voices of 15 African American entrepreneurs in Fresno County to reconstruct the historical development and performance of African American entrepreneurship. Entrepreneurship developed from the necessity to survive; it was the outcome of deprivation, exclusion, and legal and political alienation. For African Americans, historical development and experience in entrepreneurship has been turbulent; understanding of African American entrepreneurship has been distorted with flawed theoretical constructs based on false premises of a lack of a tradition of business establishment and inadequate support for capitalism in African American communities.</p> <p>Despite many constraints, African Americans have exhibited the same kind of entrepreneurial spirit as every other ethnic group; they have engaged and performed well in ethnic entrepreneurship. This was demonstrated through firsthand accounts of 15 African American business owners residing in Fresno County. Data were obtained through observations, dialogues, notes, and comprehensive face-to-face interviews. The words of the participants revealed that a number of African American aspiring entrepreneurs in Fresno County were successful despite daunting challenges. Their cultural resilience enabled them to survive through hard times and played a crucial role in the outcomes of their entrepreneurial efforts.</p>

Degree

thesis:*
Name thesis:degree_name
Doctor of Education (Ed.D.)
Level thesis:degree_level
Dissertation
Discipline thesis:degree_discipline
Leadership Studies
Year dc:date.available
2012

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Enunwa, Felix Shielim-Nwaeke
Contributors dc:contributor
  • Patricia Mitchell
  • Ellen Herda
  • Betty Taylor

Subjects

dc:subject × 5

Identifiers

dc:identifier.*
Repository record dc:identifier
https://repository.usfca.edu/diss/29
OAI identifier oai:identifier
oai:repository.usfca.edu:diss-1028

Chain of custody

source
Harvested from
University of San Francisco
Base URL
repository.usfca.edu/do/oai/
Last updated
2026-07-24
Source record
OAI-PMH GetRecord
citation

Enunwa, Felix Shielim-Nwaeke. African American Entrepreneurship: Narratives of Fresno County, California, African American Entrepreneurs. Dissertation thesis, 2012. https://repository.usfca.edu/diss/29