A needs assessment for the convention and meeting planning industry

Meeting and convention planning is increasingly becoming integral to the hospitality industry. Indeed, such planning touches almost every facet of hospitality, travel and tourism services. Only in the past twenty years has this function become recognized as a profession. A knowledge of lodging, food and beverage, and the broader aspects of tourism will enhance the meeting planner's effectiveness, but beyond this what are the nuances of the dynamics of such planning?;Meeting and convention planning courses are being offered on an increasing basis within hospitality education programs. The question is, are the combinations of such courses providing the competencies in order to satisfy the need(s) peculiar to this developing industry. The purpose of this study is to assess those needs as the first step toward the ultimate development of curricula for meeting and convention planning. Toward this end, meeting and convention planning organizations and four-year hospitality education programs are providing the source(s) of information for this assessment.

Name thesis:degree_name

Master of Science (MS)

Level thesis:degree_level

Thesis

Discipline thesis:degree_discipline

Hotel Administration

Grantor dc:publisher

University of Nevada, Las Vegas

Year

1996

Author dc:creator

• Appelbaum, Beth Robyn

Contributors dc:contributor

• Gerald E. Goll

Statement dc:rights

• IN COPYRIGHT. For more information about this rights statement, please visit http://rightsstatements.org/vocab/InC/1.0/

Identifier

https://oasis.library.unlv.edu/rtds/822

OAI identifier oai:identifier

oai:oasis.library.unlv.edu:rtds-1821