Rapid serial visual presentation and the leading format: A comparison study
Recently, investigators interested in the most efficient means by which to present text on computer screens have directed their efforts, largely, toward optimizing the rapid serial visual presentation (RSVP) display format. This research has led to the discovery, for example, that overlapping information across segments interferes with comprehension. The present study further investigates this issue by comparing RSVP to another frequently used text display format, the leading format. The leading format differs from RSVP with overlapping information in that it does not discriminate between text segments that end with words being truncated and those that do not. The results of the present experiment showed no significant difference in the comprehension levels obtained under these two display formats. These results are discussed in terms of the effects of data- and resource-limitations on processing information presented in these two formats.
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