Pools of neglected labour?

Adopting the concept of aesthetic labour (Warhurst et al., 2000)as an analytical framework, this research explores the nature and determinants of the paradoxical co-existence of high unemployment and recruitment 'difficulties' in the local hotel industry. This study responds to Gatta's (2011) plea for more research into what the reliance upon aesthetic labour means for the hiring strategies and individuals' access to jobs within the service industry. Utilising comparative case studies through eighteen interviews, documentary evidence and observations, the thesis aims to explore and understand the recruitment and selection processes implemented to attract front line staff within two major hotel chains in Glasgow. The research unearths employers' perceptions of the 'ideal' front-line employee, how they are recruited and the skills, attributes and characteristics these 'ideal' employees possess. Results present an argument in part against the notion of employer's preference for middle-class students to fulfil front-line interactive service employment. Findings agree that within strictly style orientated hotels, being middle-class certainly provides an advance pass to front line employment. However, on the other hand this is not always the case within less overtly style orientated hotels, who present many issues surrounding the work ethic of both the youth and student population. Findings present context specific concerns as 'style' becomes the core tourism promotion strategy and levels of unemployment continue to rise in Glasgow. Further, as Gatta (2011) acknowledges 'service cities' are emerging throughout the world, presenting an increasing concern for the wealth of 'working-class' individuals who reside in these urban areas.

Name dc:type.qualificationname

mres

Level dc:type.qualificationlevel

masters-pg

Grantor dc:publisher.institution

University of Strathclyde

Year dc:date.issued

2011

Author dc:creator

• Duncan, Ashley

DOI

10.48730/m4sc-rw74

Identifier

T13291

OAI identifier oai:identifier

oai:strathclyde:736664517