The impact of business model on innovation performance

Innovation drives business performance, but effective value capture through a business model is essential. This thesis explores how managers can use their business model to enhance technology innovation performance and achieve sustainable competitive advantage. The research findings reveal the relationship between business model configuration and value capture from technological innovation. These insights show how business models can vary and impact a company's performance, enabling them to constantly outperform competitors by transforming technology innovation into different outcomes. A mixed method was employed to explore what gives a company a competitive advantage in developing successful innovations. Specifically, a scale was developed for capabilities, resources, and activities, and questionnaires from 228 high-technology strategy makers were utilised. The study findings disclose the important characteristics of the innovation product business model: internal compatibility, constant innovation, and external adaptability. The research identifies various business model configurations that enable value capture from technological innovation, benefiting academics and managers. The research significantly contributes by exploring the dynamic nature of innovation performance business models and their profound impact on innovation performance. It offers actionable insights into how strategic decision-makers can innovate their business models to capture value from new products. Additionally, the study uncovers the relationship between organizational culture, structure, and business models. By examining radical and incremental innovation in both UK and TW regions, it provides valuable insights for companies seeking sustainable competitive advantage through business model innovation. In conclusion, the study shifts the perspective of the business model from being a mediator between technological input and economic output to an enabler in transforming technological innovation into a company's competitive advantage. This knowledge empowers strategy makers to optimise their business models and achieve sustainable competitive advantage through continuous innovation.

Name dc:type.qualificationname

phd

Level dc:type.qualificationlevel

doctoral-pg

Grantor dc:publisher.institution

University of Strathclyde

Year dc:date.issued

2024

Author dc:creator

• Chou, Chia-Hao

Advisors dc:contributor.advisor

• Wilson, Juliette
• Gounaris, Spiros

DOI

10.48730/62zy-k423

Identifier

T16947

Author Identifier

201782676

OAI identifier oai:identifier

oai:strathclyde:4m90dw12j