The increased use of online dating sites has further encouraged corporations’ attempts to capitalize on these mate-seeking trends. Match.com, eHarmony, and OkCupid are primary competitors in a growing market of individuals seeking out potential romantic partners. They offer several mainstream dating options as well as niche-dating sites. Similar to society at large where dating still occurs offline, scholars have revealed that racial hierarchies exist within various online platforms. As such, the roles of gender and ethnicity in online dating environments merit study. Specifically, the experiences of Black women who use Internet dating sites, a virtually unexplored demographic, form the basis of this dissertation. This study consisted of 16 interviews and a demographic survey, which were used to examine Black women’s online dating experiences from their perspectives to determine whether or not online dating sites are productive, love-seeking spaces. Data analysis was conducted utilizing a Google Form survey to collect demographic data and NVivo 11 qualitative software to help generate themes that guided analysis. Themes that emerged included: negative and positive perceptions from men; physical and non-physical attributes participants possessed that men found attractive; whether or not men’s perceptions impacted interview participants’ success or failure in online dating, and whether or not participants viewed their online dating experiences to be in line with those of other Black women. Participants discussed how perceptions from men online influenced their racially-gendered online dating experience.
","abstract_html":"<p>The increased use of online dating sites has further encouraged corporations’ attempts to capitalize on these mate-seeking trends. Match.com, eHarmony, and OkCupid are primary competitors in a growing market of individuals seeking out potential romantic partners. They offer several mainstream dating options as well as niche-dating sites. Similar to society at large where dating still occurs offline, scholars have revealed that racial hierarchies exist within various online platforms. As such, the roles of gender and ethnicity in online dating environments merit study. Specifically, the experiences of Black women who use Internet dating sites, a virtually unexplored demographic, form the basis of this dissertation. This study consisted of 16 interviews and a demographic survey, which were used to examine Black women’s online dating experiences from their perspectives to determine whether or not online dating sites are productive, love-seeking spaces. Data analysis was conducted utilizing a Google Form survey to collect demographic data and NVivo 11 qualitative software to help generate themes that guided analysis. Themes that emerged included: negative and positive perceptions from men; physical and non-physical attributes participants possessed that men found attractive; whether or not men’s perceptions impacted interview participants’ success or failure in online dating, and whether or not participants viewed their online dating experiences to be in line with those of other Black women. Participants discussed how perceptions from men online influenced their racially-gendered online dating experience.</p>","abstract_has_math":false,"creators":["Johnson, James Henry"],"institution":null,"degree_name":"Doctor of Philosophy","degree_level":"Open Access Dissertation","degree_discipline":"Mass Communication and Media Arts","degree_department":null,"school":null,"contributors":["Lawrence, Novotny","Veenstra, Aaron"],"advisors":[],"committee_chairs":[],"committee_members":[],"year":2017,"date_issued":"2017-05-01T07:00:00Z","date_published":"2017-05-01T07:00:00Z","updated_at":"2026-07-24T04:35:08Z","subjects":["Black women","Feminism","Online Dating","Race","Social Media","stereotype"],"languages":[],"rights":[],"rights_urls":[],"identifier_entries":[]},"links":{"outbound_url":"https://opensiuc.lib.siu.edu/dissertations/1363","outbound_label":"Repository record","outbound_source":"dc:identifier"},"metadata_groups":[{"id":"people","label":"People","entries":[{"key":"dc:contributor","label":"Contributor","values":["Lawrence, Novotny","Veenstra, Aaron"]},{"key":"dc:creator","label":"Author","values":["Johnson, James Henry"]}]},{"id":"academic_context","label":"Academic Context","entries":[{"key":"dc:date.available","label":"Dc Date Available","values":["2017-05-01T07:00:00Z"]},{"key":"thesis:degree_discipline","label":"Discipline","values":["Mass Communication and Media Arts"]},{"key":"thesis:degree_level","label":"Degree Level","values":["Open Access Dissertation"]},{"key":"thesis:degree_name","label":"Degree Name","values":["Doctor of Philosophy"]}]},{"id":"subjects_keywords","label":"Subjects and Keywords","entries":[{"key":"dc:subject","label":"Dc Subject","values":["Black women","Feminism","Online Dating","Race","Social Media","stereotype"]}]},{"id":"identifiers","label":"Identifiers","entries":[{"key":"dc:identifier","label":"Identifier","values":["https://opensiuc.lib.siu.edu/dissertations/1363"]}]},{"id":"additional","label":"Additional Metadata","entries":[{"key":"dc:description.abstract","label":"Abstract","values":["The increased use of online dating sites has further encouraged corporations’ attempts to capitalize on these mate-seeking trends. Match.com, eHarmony, and OkCupid are primary competitors in a growing market of individuals seeking out potential romantic partners. They offer several mainstream dating options as well as niche-dating sites. Similar to society at large where dating still occurs offline, scholars have revealed that racial hierarchies exist within various online platforms. As such, the roles of gender and ethnicity in online dating environments merit study. Specifically, the experiences of Black women who use Internet dating sites, a virtually unexplored demographic, form the basis of this dissertation. This study consisted of 16 interviews and a demographic survey, which were used to examine Black women’s online dating experiences from their perspectives to determine whether or not online dating sites are productive, love-seeking spaces. Data analysis was conducted utilizing a Google Form survey to collect demographic data and NVivo 11 qualitative software to help generate themes that guided analysis. Themes that emerged included: negative and positive perceptions from men; physical and non-physical attributes participants possessed that men found attractive; whether or not men’s perceptions impacted interview participants’ success or failure in online dating, and whether or not participants viewed their online dating experiences to be in line with those of other Black women. Participants discussed how perceptions from men online influenced their racially-gendered online dating experience.
"]},{"key":"dc:title","label":"Title","values":["Dating_MissRepresentation.Com: Black Women's Lived Love-Hate Relationship With Online Dating"]}]}],"canonical_facts":{"dc:contributor":["Lawrence, Novotny","Veenstra, Aaron"],"dc:creator":["Johnson, James Henry"],"dc:date.available":["2017-05-01T07:00:00Z"],"dc:description.abstract":["The increased use of online dating sites has further encouraged corporations’ attempts to capitalize on these mate-seeking trends. Match.com, eHarmony, and OkCupid are primary competitors in a growing market of individuals seeking out potential romantic partners. They offer several mainstream dating options as well as niche-dating sites. Similar to society at large where dating still occurs offline, scholars have revealed that racial hierarchies exist within various online platforms. As such, the roles of gender and ethnicity in online dating environments merit study. Specifically, the experiences of Black women who use Internet dating sites, a virtually unexplored demographic, form the basis of this dissertation. This study consisted of 16 interviews and a demographic survey, which were used to examine Black women’s online dating experiences from their perspectives to determine whether or not online dating sites are productive, love-seeking spaces. Data analysis was conducted utilizing a Google Form survey to collect demographic data and NVivo 11 qualitative software to help generate themes that guided analysis. Themes that emerged included: negative and positive perceptions from men; physical and non-physical attributes participants possessed that men found attractive; whether or not men’s perceptions impacted interview participants’ success or failure in online dating, and whether or not participants viewed their online dating experiences to be in line with those of other Black women. Participants discussed how perceptions from men online influenced their racially-gendered online dating experience.
"],"dc:identifier":["https://opensiuc.lib.siu.edu/dissertations/1363"],"dc:subject":["Black women","Feminism","Online Dating","Race","Social Media","stereotype"],"dc:title":["Dating_MissRepresentation.Com: Black Women's Lived Love-Hate Relationship With Online Dating"],"thesis:degree_discipline":["Mass Communication and Media Arts"],"thesis:degree_level":["Open Access Dissertation"],"thesis:degree_name":["Doctor of Philosophy"]},"updated_at":"2026-07-24T04:35:08Z"}