Building And Growing Customer Communications: A Framework For Exploring Commonalities And Differences In The Ways Consumers Are Targeted With Health Care Messages By Multinational Pharmaceutical Companies In Europe And In The United States

Thornton, Gail S.

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Seton Hall University

Building And Growing Customer Communications: A Framework For Exploring Commonalities And Differences In The Ways Consumers Are Targeted With Health Care Messages By Multinational Pharmaceutical Companies In Europe And In The United States

dc:creator Thornton, Gail S.

thesis:degree_name MADI Diplomacy & International Relations

dc:date.available2002

Abstract

dc:description.abstract

Degree

thesis:*

Name thesis:degree_name: MADI Diplomacy & International Relations
Level thesis:degree_level: Thesis
Discipline thesis:degree_discipline: Diplomacy
Year dc:date.available: 2002

Author and committee

dc:creator, dc:contributor.*

Author dc:creator: Thornton, Gail S.
Contributors dc:contributor: Donald N. Lombardi

Subjects

dc:subject × 7

Identifiers

dc:identifier.*

Repository record dc:identifier: https://scholarship.shu.edu/dissertations/540
OAI identifier oai:identifier: oai:scholarship.shu.edu:dissertations-1541

Chain of custody

source

Harvested from: Seton Hall University
Base URL: scholarship.shu.edu/do/oai/
Last updated: 2026-07-24
Source record: OAI-PMH GetRecord

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citation

Thornton, Gail S.. Building And Growing Customer Communications: A Framework For Exploring Commonalities And Differences In The Ways Consumers Are Targeted With Health Care Messages By Multinational Pharmaceutical Companies In Europe And In The United States. Thesis thesis, 2002. https://scholarship.shu.edu/dissertations/540

Building And Growing Customer Communications: A Framework For Exploring Commonalities And Differences In The Ways Consumers Are Targeted With Health Care Messages By Multinational Pharmaceutical Companies In Europe And In The United States

Abstract

Degree

Author and committee

Subjects

Identifiers

Chain of custody

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