Sports and media relations: an assessment by sports journalists regarding public relations professionals of professional sports teams effectively controlling the flow of information

The study's primary goal was to determine if beat reporters who covered professional sports teams believed that PR professionals effectively controlled the flow of information to the media. To ascertain this answer, the researcher used in-depth interviews. The in-depth interviews were conducted with 24 members of the media who cover the four main professional sports leagues, namely the NHL, MLB, NBA and MLB. Results show that most beat reporters believe that the PR professionals of the teams they cover effectively control the flow of information.

Name thesis:degree_name

M.A. Public Relations

Level thesis:degree_level

Thesis

Discipline thesis:degree_discipline

Public Relations/Advertising

Year dc:date.available

2011

Author dc:creator

• O'Connor, Jeffrey

Contributors dc:contributor

• Basso, Joseph

• Sports journalism; Public relations
• Public Relations and Advertising

Repository record dc:identifier

https://rdw.rowan.edu/etd/222

OAI identifier oai:identifier

oai:rdw.rowan.edu:etd-1221