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University of Pretoria

Gen Z expectations’ influence on organisational culture change through onboarding and retention

Abstract

dc:description.abstract

The business environment has been interrupted by the integration of digital evolution and the need to save the environment and people. Thus, organisations must adapt to these interruptions to remain competitive in the work environment by employing the right skills and talent. Amidst the digital evolution and these needs, Gen Z has emerged as digital natives, representing a different generation from the older generations. Their distinction from the older generations enables them to accept and embrace these interruptions more readily. Therefore, businesses need to attract, onboard, and retain Gen Z employees so they can assist organisations in adapting to these rapid changes in the business environment and create a competitive advantage. The purpose of this research is to analyse the expectations of Gen Z that are critical for organisations to succeed, the influence of those expectations on changing organisational culture, how organisations are changing organisational culture, and shifts in organisational culture. Through in-depth semi-structured interviews, qualitative research was conducted to gain a deeper understanding of eight Gen Z employees and seven managers of Gen Z employees. The study's outcome highlighted the need to address Gen Z's expectations and demands to influence organisational culture change, resulting in a competitive advantage.

Degree

thesis:*
Grantor dc:publisher
University of Pretoria
Year dc:date.issued
2024

Author and committee

dc:creator, dc:contributor.*
Advisor dc:contributor.advisor
  • Rowley, Colin

Subjects

dc:subject × 7

Rights

dc:rights
Statement dc:rights
  • © 2024 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
Language dc:language.iso
en

Identifiers

dc:identifier.*
Dc Identifier Other
A2025
OAI identifier oai:identifier
oai:repository.up.ac.za:2263/102046

Chain of custody

source
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University of Pretoria
Base URL
repository.up.ac.za/server/oai/request
Last updated
2026-07-24
Source record
OAI-PMH GetRecord
citation

Gen Z expectations’ influence on organisational culture change through onboarding and retention. University of Pretoria, 2024. http://hdl.handle.net/2263/102046