{"id":{"repo_id":"penn","oai_identifier":"oai:repository.upenn.edu:20.500.14332/37876"},"canonical_url":"https://search.dev.ndltd.org/etd/penn/oai:repository.upenn.edu:20.500.14332/37876","repository":{"repo_id":"penn","name":"University of Pennsylvania","base_url":"https://repository.upenn.edu/server/oai/request"},"display":{"title":"A Recency-Only Pareto/NBD","abstract":"This paper will examine an extension to the Pareto/NBD model commonly used in customer base analysis. The paper will demonstrate and estimate a \"recency-only\" version of the Pareto/NBD. The model will be fit to both real-world and simulated data and will be compared to the \"recency/frequency\" model. The paper finds that the model can adequately recover parameters in a variety of settings, but in some cases may predict poorly.","abstract_html":"This paper will examine an extension to the Pareto/NBD model commonly used in customer base analysis. The paper will demonstrate and estimate a &quot;recency-only&quot; version of the Pareto/NBD. The model will be fit to both real-world and simulated data and will be compared to the &quot;recency/frequency&quot; model. The paper finds that the model can adequately recover parameters in a variety of settings, but in some cases may predict poorly.","abstract_has_math":false,"creators":["Rajagopalan, Rohan"],"institution":null,"degree_name":null,"degree_level":null,"degree_discipline":null,"degree_department":null,"school":null,"contributors":[],"advisors":["Peter Fader"],"committee_chairs":[],"committee_members":[],"year":2018,"date_issued":"2018-05-01","date_published":"2018-05-01","updated_at":"2026-07-24T03:47:17Z","subjects":[],"languages":[],"rights":[],"rights_urls":[],"identifier_entries":[]},"links":{"outbound_url":"https://repository.upenn.edu/handle/20.500.14332/37876","outbound_label":"Repository record","outbound_source":"dc:identifier.uri"},"metadata_groups":[{"id":"people","label":"People","entries":[{"key":"dc:contributor.advisor","label":"Advisor","values":["Peter Fader"]},{"key":"dc:creator","label":"Author","values":["Rajagopalan, Rohan"]}]},{"id":"academic_context","label":"Academic Context","entries":[{"key":"dc:date","label":"Dc Date","values":["2023-05-17T21:22:33.000"]},{"key":"dc:date.accessioned","label":"Dc Date Accessioned","values":["2023-05-22T23:10:40Z"]},{"key":"dc:date.available","label":"Dc Date Available","values":["2023-05-22T23:10:40Z"]},{"key":"dc:date.issued","label":"Date","values":["2018-05-01"]},{"key":"dc:type","label":"Dc Type","values":["Dissertation/Thesis"]}]},{"id":"identifiers","label":"Identifiers","entries":[{"key":"dc:identifier.uri","label":"Identifier URI","values":["https://repository.upenn.edu/handle/20.500.14332/37876"]}]},{"id":"additional","label":"Additional Metadata","entries":[{"key":"dc:description.abstract","label":"Abstract","values":["This paper will examine an extension to the Pareto/NBD model commonly used in customer base analysis. The paper will demonstrate and estimate a \"recency-only\" version of the Pareto/NBD. The model will be fit to both real-world and simulated data and will be compared to the \"recency/frequency\" model. The paper finds that the model can adequately recover parameters in a variety of settings, but in some cases may predict poorly."]},{"key":"dc:title","label":"Title","values":["A Recency-Only Pareto/NBD"]}]}],"canonical_facts":{"dc:contributor.advisor":["Peter Fader"],"dc:creator":["Rajagopalan, Rohan"],"dc:date":["2023-05-17T21:22:33.000"],"dc:date.accessioned":["2023-05-22T23:10:40Z"],"dc:date.available":["2023-05-22T23:10:40Z"],"dc:date.issued":["2018-05-01"],"dc:description.abstract":["This paper will examine an extension to the Pareto/NBD model commonly used in customer base analysis. The paper will demonstrate and estimate a \"recency-only\" version of the Pareto/NBD. The model will be fit to both real-world and simulated data and will be compared to the \"recency/frequency\" model. The paper finds that the model can adequately recover parameters in a variety of settings, but in some cases may predict poorly."],"dc:identifier.uri":["https://repository.upenn.edu/handle/20.500.14332/37876"],"dc:title":["A Recency-Only Pareto/NBD"],"dc:type":["Dissertation/Thesis"]},"updated_at":"2026-07-24T03:47:17Z"}