Lost in Digital Transformation? The role of Enterprise Social Networks in facilitating digital collaboration

In the age of globalization, exponential growth and digitalization, organizations need to make faster decisions, as well as continually innovate and adapt to changing customer needs to ensure their long-term competitiveness (Kammerlander et al. 2018; Magnusson and Martini 2008). Notably, large and established companies find it difficult to keep up with start-ups and smaller companies as well as with digital transformation (Christensen et al. 2015). Thus, organizations are increasingly providing their workforce with Enterprise Social Networks (ESNs) as intra-organizational social software platforms. Although ESNs hold great promises for organizations and their employees (Mäntymäki and Riemer 2016), most ESN initiatives fail to leverage the intended benefits (Chin et al. 2015). This dissertation seeks to open up the black box behind this seemingly paradoxical relationship. It comprises four studies that are guided by the following research questions: R 1: How do different types of users (posters and lurkers) differ in their motivations for participating in ESNs? (= Paper 1) R 2: Why do employees deliberately not use the ESN? (= Paper 2) R 3: How can ESNs be successfully implemented and improved to overcome the challenges perceived by employees? (= Paper 3) R 4: Does ESN usage impact on individual task performance? And how can ESNs be used effectively to increase performance outcomes? (= Paper 4) Overall, the four studies contribute to a better understanding of the non-adoption phenomenon of ESNs, provide rich insights on employees’ underlying reasons and challenges regarding ESN usage, while underscoring the potential value of ESNs.

Level thesis:degree_level

thesis.doctoral

Grantor dc:publisher

Universität Passau

Year

2018

Author dc:creator

• Giermindl, Lisa

Contributors dc:contributor

• Fiedler, Marina
• Isidor, Rodrigo

• Digitalization
• Digital Transformation
• Digital Collaboration
• Enterprise Social Networks
• Social Media

Statement dc:rights

• Standardbedingung laut Einverständniserklärung

Repository record source_url

https://opus4.kobv.de/opus4-uni-passau/frontdoor/index/index/docId/615

OAI identifier oai:identifier

oai:kobv.de-opus4-uni-passau:615