Exploring hedonistic consumption from an identity perspective: an interpretative study

This paper is the fifth in a series of six written as part of an investigation of consumer beliefs and attitudes towards luxuries. Numerous studies concerned with luxury consumption look at what luxury is and enables (Berry, 1994; Dubois and Laurent, 1996; Dubois et al., 2001; Lageat et al., 2003; Phau and Prendergast, 2001; Vigneron and Johnson, 1999). This document is aimed at filling a gap in knowledge by investigating how consumers create the meanings they associate with luxury and how consuming luxury influences their identity.

Name dc:type.qualificationname

dba

Level dc:type.qualificationlevel

doctoral

Grantor dc:publisher.institution

Nottingham Trent University

Year dc:date.issued

2010

Author dc:creator

• Probst, E

Language dc:language

en