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Northern Michigan University

Players' Preference For Losses Disguised As Wins In Keno: A Concurrent Choice Procedure

Abstract

dc:description.abstract

<p>Roughly 3% of American citizens are considered to be problem gamblers (NCPG, 2014). This compulsion can have a detrimental impact on the pathological gambler’s life. One factor that has been considered to lead to this compulsive gambling is the loss disguised as a win (LDW). These LDWs have been shown to increase slot machine playing in numerous studies. However, their effect has not been studied in connection to Club Keno, which is also a highly prevalent game. In 2017 the Michigan lottery took in over $600 million in revenue from Club Keno (FGSAD, 2017). The present study sought to determine LDW preference in Club Keno, and if the effects that have been shown in slot machines are similar. It was determined that the subjects did not show a statistically significant preference for LDW Keno over non-LDW Keno.</p>

Degree

thesis:*
Name thesis:degree_name
Master of Science
Level thesis:degree_level
Thesis
Discipline thesis:degree_discipline
Psychological Science
Year dc:date.available
2019

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Hall, Sarah
Contributors dc:contributor
  • Jacob Daar

Subjects

dc:subject × 4

Identifiers

dc:identifier.*
Repository record dc:identifier
https://commons.nmu.edu/theses/602
OAI identifier oai:identifier
oai:commons.nmu.edu:theses-1634

Chain of custody

source
Harvested from
Northern Michigan University
Base URL
commons.nmu.edu/do/oai/
Last updated
2026-07-24
Source record
OAI-PMH GetRecord
related terms
citation

Hall, Sarah. Players' Preference For Losses Disguised As Wins In Keno: A Concurrent Choice Procedure. Thesis thesis, 2019. https://commons.nmu.edu/theses/602