{"id":{"repo_id":"montana-tech","oai_identifier":"oai:scholarworks.umt.edu:etd-1232"},"canonical_url":"https://search.dev.ndltd.org/etd/montana-tech/oai:scholarworks.umt.edu:etd-1232","repository":{"repo_id":"montana-tech","name":"Montana Technology","base_url":"https://scholarworks.umt.edu/do/oai/"},"display":{"title":"COMMUNICATING ARTIFACTS: AN ANALYSIS OF HOW MUSEUMS COMMUNICATE ORGANIZATIONAL IDENTITY DURING TIMES OF CONTROVERSY AND FINANCIAL STRAIN","abstract":"Museums face challenging obstacles in modern society to stay relevant, educational and innovative. As more individuals are seeking ways to explore the world around them and the ever-changing landscape of their culture, museums are pressured to fill this void. Yet, when controversy arises in the form of a cultural, social, political, religions, sexual, or financial matter, museums must navigate ways to stay sensitive while still maintaining organizational identity and anonymity. If a museum seeks to please all individuals, it is at risk of hyper-adaptation. Concurrently, it the organization does not address their employees, board members, and museum guests effectively they may be labeled as having high narcissism. In order to address such tensions, these organizations must find ways to successfully communicate such controversial issues in order to preserve their identity and continue to delight and educate visitors.","abstract_html":"Museums face challenging obstacles in modern society to stay relevant, educational and innovative. As more individuals are seeking ways to explore the world around them and the ever-changing landscape of their culture, museums are pressured to fill this void. Yet, when controversy arises in the form of a cultural, social, political, religions, sexual, or financial matter, museums must navigate ways to stay sensitive while still maintaining organizational identity and anonymity. If a museum seeks to please all individuals, it is at risk of hyper-adaptation. Concurrently, it the organization does not address their employees, board members, and museum guests effectively they may be labeled as having high narcissism. In order to address such tensions, these organizations must find ways to successfully communicate such controversial issues in order to preserve their identity and continue to delight and educate visitors.","abstract_has_math":false,"creators":["Cornuke, Amanda Renee"],"institution":"University of Montana","degree_name":"Master of Arts (MA)","degree_level":null,"degree_discipline":null,"degree_department":null,"school":null,"contributors":[],"advisors":[],"committee_chairs":[],"committee_members":[],"year":2012,"date_issued":"2012-01-01T08:00:00Z","date_published":"2012-01-01T08:00:00Z","updated_at":"2026-07-24T03:12:50Z","subjects":["Controversy","Financial Strain","Hyper-adaptation","Image","Museum","Narcissism","Organizational Communication","Organizational Identity"],"languages":[],"rights":[],"rights_urls":[],"identifier_entries":[]},"links":{"outbound_url":"https://scholarworks.umt.edu/etd/213","outbound_label":"Repository record","outbound_source":"dc:identifier"},"metadata_groups":[{"id":"people","label":"People","entries":[{"key":"dc:creator","label":"Author","values":["Cornuke, Amanda Renee"]}]},{"id":"academic_context","label":"Academic Context","entries":[{"key":"dc:publisher","label":"Institution","values":["University of Montana"]},{"key":"dc:type","label":"Dc Type","values":["Professional Paper - Campus Access Only"]},{"key":"thesis:degree_name","label":"Degree Name","values":["Master of Arts (MA)"]}]},{"id":"subjects_keywords","label":"Subjects and Keywords","entries":[{"key":"dc:subject","label":"Dc Subject","values":["Controversy","Financial Strain","Hyper-adaptation","Image","Museum","Narcissism","Organizational Communication","Organizational Identity"]}]},{"id":"identifiers","label":"Identifiers","entries":[{"key":"dc:identifier","label":"Identifier","values":["https://scholarworks.umt.edu/etd/213"]}]},{"id":"additional","label":"Additional Metadata","entries":[{"key":"dc:description.abstract","label":"Abstract","values":["Museums face challenging obstacles in modern society to stay relevant, educational and innovative. As more individuals are seeking ways to explore the world around them and the ever-changing landscape of their culture, museums are pressured to fill this void. Yet, when controversy arises in the form of a cultural, social, political, religions, sexual, or financial matter, museums must navigate ways to stay sensitive while still maintaining organizational identity and anonymity. If a museum seeks to please all individuals, it is at risk of hyper-adaptation. Concurrently, it the organization does not address their employees, board members, and museum guests effectively they may be labeled as having high narcissism. In order to address such tensions, these organizations must find ways to successfully communicate such controversial issues in order to preserve their identity and continue to delight and educate visitors."]},{"key":"dc:title","label":"Title","values":["COMMUNICATING ARTIFACTS: AN ANALYSIS OF HOW MUSEUMS COMMUNICATE ORGANIZATIONAL IDENTITY DURING TIMES OF CONTROVERSY AND FINANCIAL STRAIN"]}]}],"canonical_facts":{"dc:creator":["Cornuke, Amanda Renee"],"dc:description.abstract":["Museums face challenging obstacles in modern society to stay relevant, educational and innovative. As more individuals are seeking ways to explore the world around them and the ever-changing landscape of their culture, museums are pressured to fill this void. Yet, when controversy arises in the form of a cultural, social, political, religions, sexual, or financial matter, museums must navigate ways to stay sensitive while still maintaining organizational identity and anonymity. If a museum seeks to please all individuals, it is at risk of hyper-adaptation. Concurrently, it the organization does not address their employees, board members, and museum guests effectively they may be labeled as having high narcissism. In order to address such tensions, these organizations must find ways to successfully communicate such controversial issues in order to preserve their identity and continue to delight and educate visitors."],"dc:identifier":["https://scholarworks.umt.edu/etd/213"],"dc:publisher":["University of Montana"],"dc:subject":["Controversy","Financial Strain","Hyper-adaptation","Image","Museum","Narcissism","Organizational Communication","Organizational Identity"],"dc:title":["COMMUNICATING ARTIFACTS: AN ANALYSIS OF HOW MUSEUMS COMMUNICATE ORGANIZATIONAL IDENTITY DURING TIMES OF CONTROVERSY AND FINANCIAL STRAIN"],"dc:type":["Professional Paper - Campus Access Only"],"thesis:degree_name":["Master of Arts (MA)"]},"updated_at":"2026-07-24T03:12:50Z"}