Improving supply chain performance by implementing weekly demand planning processes in the consumer packaged goods industry

This thesis examines how simple weekly demand planning process can improve inventory levels and customers service levels at the Gillette Company. The processes designed by the project team has been tested and executed in a real production environment. The weekly forecast volumes generated by the demand planning team were successfully deployed by the manufacturing plant throughout the course of the project. By successfully executing this simple demand planning process, the project was able to shorten factory firm periods, eliminate the supply warehouse, and de-link demand plan to trade-flow commitments to improve overall supply chain performance.

Department dc:contributor.department

Massachusetts Institute of Technology. Dept. of Civil and Environmental Engineering.

Grantor dc:publisher

Massachusetts Institute of Technology

Year dc:date.issued

2006

Author dc:creator

• Rah, Myung-Hyun Elisa

Advisor dc:contributor.advisor

• Gabriel Bitran and Yosef Sheffi.

• Civil and Environmental Engineering.

Statement dc:rights

• M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission.

Licence dc:rights.uri

• http://dspace.mit.edu/handle/1721.1/7582

Language dc:language.iso

eng

Handle dc:identifier.uri

http://hdl.handle.net/1721.1/35082

OAI identifier oai:identifier

oai:dspace.mit.edu:1721.1/35082