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Massachusetts Institute of Technology

How can startup leaders strategically disclose vulnerabilities during periods of crisis?

Abstract

dc:description.abstract

The contours of a crisis can vary based on the situation. Still, regardless of the nature or magnitude of a crisis, these trigger uncertainties and ambiguities in team dynamics that can inhibit functional effectiveness and threaten emotional wellbeing. In a startup environment, leaders are especially exposed to the risks of failure and are themselves not immune from personal and professional vulnerability owing to the fallout of a crisis. The idea of marketing oneself as a strong and invulnerable leader who acts with complete certitude is one that has credence. However, this has over time, been disproven by both research and popular sentiment as the appropriate and most effective choice in all circumstances. Rather, considerations of authenticity are now popular, with leaders’ self-disclosure of business and personal vulnerability during these bleak moments being vaunted in popular discourse. Still, doing so recklessly is not only oversentimental, but can be un-strategic in attaining functional outcomes for both team performance and team cohesion purposes. Leaders need to maintain interpersonal credibility and technical credibility when communicating vulnerabilities to their team. This is especially considering the unique context of startups, which are characterized by flat hierarchies, frothy circumstances, and developing governance and oversight. This paper looks to provide some recommendations based on interviews, public practitioner sharing, and academic research on how startup leaders can best strike the balance between communicating vulnerabilities while retaining professional effectiveness.

Degree

thesis:*
Name thesis:degree_name
Master
Department dc:contributor.department
Sloan School of Management
Grantor dc:publisher
Massachusetts Institute of Technology
Year dc:date.issued
2021

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Lim, Denise
Advisor dc:contributor.advisor
  • Juanjuan, Zhang

Rights

dc:rights
Statement dc:rights
  • In Copyright - Educational Use Permitted
  • Copyright retained by author(s)

Identifiers

dc:identifier.*
Handle dc:identifier.uri
https://hdl.handle.net/1721.1/139261
OAI identifier oai:identifier
oai:dspace.mit.edu:1721.1/139261

Chain of custody

source
Harvested from
MIT
Base URL
dspace.mit.edu/oai/request
Last updated
2026-07-22
Source record
OAI-PMH GetRecord
related terms
citation

Lim, Denise. How can startup leaders strategically disclose vulnerabilities during periods of crisis?. Massachusetts Institute of Technology, 2021. https://hdl.handle.net/1721.1/139261