New product forecasting of appliance and consumables : moving average model

Drinkworks is a joint venture between Anheuser-Busch and Keurig Green Mountain Inc. that has been formed to develop a in-home alcohol drink system that can prepare multiple different alcoholic beverages. The goal of this project is to forecast their new products, including appliance and consumable pods. The forecasting tool should serve as a systematic demand planning tool to generate the product sales forecast in a strategic and operational level throughout the different stages of the product lifecycle. For appliance forecast, three forecasting models are selected and used by the final demand plaining software while only Moving Average Model is explained in detail in this paper. Moreover, this paper also demonstrates the methodology to forecast consumable pods.

Name thesis:degree_name

Master

Department dc:contributor.department

Massachusetts Institute of Technology. Department of Mechanical Engineering

Grantor dc:publisher

Massachusetts Institute of Technology

Year dc:date.issued

2019

Author dc:creator

• Sun, Pengming,M. Eng.Massachusetts Institute of Technology.

Advisor dc:contributor.advisor

• Stephen Graves.

• Mechanical Engineering.

Statement dc:rights

• MIT theses are protected by copyright. They may be viewed, downloaded, or printed from this source but further reproduction or distribution in any format is prohibited without written permission.

Licence dc:rights.uri

• http://dspace.mit.edu/handle/1721.1/7582

Language dc:language.iso

eng

Handle dc:identifier.uri

https://hdl.handle.net/1721.1/121765

OAI identifier oai:identifier

oai:dspace.mit.edu:1721.1/121765