{"id":{"repo_id":"lethbridge","oai_identifier":"oai:opus.uleth.ca:10133/250"},"canonical_url":"https://search.dev.ndltd.org/etd/lethbridge/oai:opus.uleth.ca:10133/250","repository":{"repo_id":"lethbridge","name":"University of Lethbridge","base_url":"https://opus.uleth.ca/server/oai/request"},"display":{"title":"What voters want, what campaigns provide : examining Internet based campaigns in Canadian federal elections","abstract":"This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features.","abstract_html":"This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features.","abstract_has_math":false,"creators":["Farries, Greg","University of Lethbridge. Faculty of Arts and Science"],"institution":"Lethbridge, Alta. : University of Lethbridge, Faculty of Arts and Science, 2005","degree_name":null,"degree_level":null,"degree_discipline":null,"degree_department":null,"school":null,"contributors":[],"advisors":["McCormick, Peter"],"committee_chairs":[],"committee_members":[],"year":2005,"date_issued":"2005","date_published":"2005","updated_at":"2026-08-21T16:45:55Z","subjects":["Political campaigns -- Canada -- Technological innovations","Elections -- Technological innovations -- Canada","Elections -- Canada","Dissertations, Academic"],"languages":["en_US"],"rights":[],"rights_urls":[],"identifier_entries":[{"key":"dc:identifier","label":"Identifier","values":["hdl:10133/250"],"render_values":[{"text":"hdl:10133/250","href":null,"code":true}]}]},"links":{"outbound_url":"https://hdl.handle.net/10133/250","outbound_label":"Handle","outbound_source":"dc:identifier.uri"},"source_record":{"url":"https://opus.uleth.ca/server/oai/request?verb=GetRecord&metadataPrefix=dim&identifier=oai%3Aopus.uleth.ca%3A10133%2F250","prefix":"dim"},"metadata_groups":[{"id":"people","label":"People","entries":[{"key":"dc:contributor.supervisor","label":"Supervisor","values":["McCormick, Peter"]},{"key":"dc:creator","label":"Author","values":["Farries, Greg","University of Lethbridge. Faculty of Arts and Science"]}]},{"id":"academic_context","label":"Academic Context","entries":[{"key":"dc:date.accessioned","label":"Dc Date Accessioned","values":["2007-05-13T20:30:56Z"]},{"key":"dc:date.available","label":"Dc Date Available","values":["2007-05-13T20:30:56Z"]},{"key":"dc:date.issued","label":"Date","values":["2005"]},{"key":"dc:publisher","label":"Institution","values":["Lethbridge, Alta. : University of Lethbridge, Faculty of Arts and Science, 2005"]},{"key":"dc:publisher.department","label":"Dc Publisher Department","values":["Department of Political Science"]},{"key":"dc:type","label":"Dc Type","values":["Thesis"]}]},{"id":"subjects_keywords","label":"Subjects and Keywords","entries":[{"key":"dc:subject","label":"Dc Subject","values":["Political campaigns -- Canada -- Technological innovations","Elections -- Technological innovations -- Canada","Elections -- Canada","Dissertations, Academic"]}]},{"id":"language_rights","label":"Language and Rights","entries":[{"key":"dc:language.iso","label":"Language (ISO)","values":["en_US"]}]},{"id":"identifiers","label":"Identifiers","entries":[{"key":"dc:identifier","label":"Identifier","values":["hdl:10133/250"]},{"key":"dc:identifier.uri","label":"Identifier URI","values":["https://hdl.handle.net/10133/250"]}]},{"id":"additional","label":"Additional Metadata","entries":[{"key":"dc:description","label":"Description","values":["vi, 130 leaves ; 29 cm."]},{"key":"dc:description.abstract","label":"Abstract","values":["This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features."]},{"key":"dc:description.other","label":"Dc Description Other","values":["This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features."]},{"key":"dc:title","label":"Title","values":["What voters want, what campaigns provide : examining Internet based campaigns in Canadian federal elections"]}]}],"canonical_facts":{"dc:contributor.supervisor":["McCormick, Peter"],"dc:creator":["Farries, Greg","University of Lethbridge. Faculty of Arts and Science"],"dc:date.accessioned":["2007-05-13T20:30:56Z"],"dc:date.available":["2007-05-13T20:30:56Z"],"dc:date.issued":["2005"],"dc:description":["vi, 130 leaves ; 29 cm."],"dc:description.abstract":["This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features."],"dc:description.other":["This paper examines differences between what voters want from a campaign website and what political parties are actually providing on their campaign websites. A series of focus groups were conducted and the results of those discussions provided insight into what potential voters wanted from a campaign website. Analysis of the Conservative, Liberal, Bloc Quebecois, Green and New Democratic Party campaign websites was then conducted, and the results provided a glimpse at what the political parties were providing during the 2004 federal election campaign. The results of this research show that is a significance imbalance between what the political parties in Canada were providing and what the focus groups mentioned they wanted from a campaign website. The participants wanted more engaging and mobilizing features, while the campaign websites used during the 2004 election lacked these types of features."],"dc:identifier":["hdl:10133/250"],"dc:identifier.uri":["https://hdl.handle.net/10133/250"],"dc:language.iso":["en_US"],"dc:publisher":["Lethbridge, Alta. : University of Lethbridge, Faculty of Arts and Science, 2005"],"dc:publisher.department":["Department of Political Science"],"dc:subject":["Political campaigns -- Canada -- Technological innovations","Elections -- Technological innovations -- Canada","Elections -- Canada","Dissertations, Academic"],"dc:title":["What voters want, what campaigns provide : examining Internet based campaigns in Canadian federal elections"],"dc:type":["Thesis"]},"updated_at":"2026-08-21T16:45:55Z"}