Product strategies in supply chains

This doctoral dissertation titled "Product Strategies in Supply Chains" consists of three essays. In this dissertation, I study firms' strategic decisions regarding design of products and product lines in different supply chain contexts. I focus on firms' strategic interactions with supply chain members, including consumers and suppliers, in dynamic environments. The first essay (Chapter 2) studies how the cost structure of and information asymmetry about an OEM's in-house option affect her choice of product design quality in a decentralized supply chain where the supplier specifies contract terms. The second essay (Chapter 3) examines the effect of product returns and their potential refurbishing on intertemporal product strategy and profit of a firm facing strategic consumers. We also examine the effect of product returns on the time inconsistency problem faced by the firm. The third essay (Chapter 4) investigates the impact of competition from a third-party remanufacturer on product strategy and profit of an OEM in the presence of strategic consumers. Motivated by general perception among practitioners and the extant literature showing the competition from third-party remanufacturers as undesirable for the OEM, we specifically examine whether competition from a third-party remanufacturer is always undesirable for the OEM.

Level thesis:degree_level

Doctoral

Department dc:contributor.department

Business

Grantor dc:publisher

Georgia Institute of Technology

Year dc:date.issued

2015

Author dc:creator

• Singh, Narendra

Advisors dc:contributor.advisor

• Subramanian, Ravi
• Ramachandran, Karthik

Committee members dc:contributor.committeemember

• Kavadias, Stylianos
• Toktay, Beril L.
• Rahmani, Morvarid

• Remanufacturing
• Supply chain management
• Product returns
• Product strategy

Language dc:language.iso

en_US

Handle dc:identifier.uri

http://hdl.handle.net/1853/53934

OAI identifier oai:identifier

oai:repository.gatech.edu:1853/53934