Do Gender Inequalities Exist in Professional Tennis? An Examination of SportsCenter's™ Highlight Coverage of the 2007 Wimbledon Tennis Tournament.

<p>The purpose of this study was to determine if gender inequalities existed during SportsCenter's&#8482; highlight coverage of the 2007 Wimbledon Tennis Tournament. The morning episode of the Entertainment Sports Programming Network (ESPN) television show SportsCenter&#8482; was videotaped daily during the Wimbledon Tennis Tournament. Variables analyzed included total highlight time and average time per highlight, total number of highlights, highlights in the introduction to SportsCenter&#8482;, highlights previewed preceding commercial, when each highlight occurred, and name gender marking. Statistical significances were seen in first name only (t=2.76, p=0.05) and last name only (t=1.81, p=0.04) name gender marking and highlights occurring in second third (t=2.48, p=0.01) of SportsCenter&#8482;. Current literature supports current study's results in that male participants received quantitatively greater highlight coverage, more highlights in the second third of SportsCenter&#8482;, and were referred to by their last name while female participants were referred to by their first name.</p>

Name thesis:degree_name

MA (Master of Arts)

Level thesis:degree_level

Thesis - restricted

Discipline thesis:degree_discipline

Kinesiology and Sport Studies

Year dc:date.issued

2008

Author dc:creator

• Hopkins, Steven Christopher

• Gender Inequalities
• Communication
• Gender, Race, Sexuality, and Ethnicity in Communication
• Social and Behavioral Sciences

Statement dc:rights

• Copyright by the authors.

Repository record dc:identifier

https://dc.etsu.edu/etd/1917

OAI identifier oai:identifier

oai:dc.etsu.edu:etd-3269