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Eastern Illinois University

Financial institution sponsored senior membership programs: Salient characteristics & marketing strategies to the mature consumer

Degree

thesis:*
Name thesis:degree_name
Master of Arts (MA)

Author and committee

dc:creator, dc:contributor.*
Author dc:creator
  • Osterbur, Elaina Flynn

Subjects

dc:subject × 1

Identifiers

dc:identifier.*
Repository record dc:identifier
https://thekeep.eiu.edu/theses/345
OAI identifier oai:identifier
oai:thekeep.eiu.edu:theses-1344

Chain of custody

source
Harvested from
Eastern Illinois University
Base URL
thekeep.eiu.edu/do/oai/
Last updated
2026-07-27
Source record
OAI-PMH GetRecord
citation

Osterbur, Elaina Flynn. Financial institution sponsored senior membership programs: Salient characteristics & marketing strategies to the mature consumer. https://thekeep.eiu.edu/theses/345