Strategic planning in college health: A mixed method study

Higher education students have an increasing number of pre-existing health and wellness concerns when they arrive on campus. College-based health service leaders are tasked with addressing those concerns with a finite set of resources within the context of evolving healthcare and higher education industries. In order to develop a set of practices to guide college health leaders in strategically planning to meet these needs, a concurrent mixed method study was conducted. This electronic survey consisted of 7 demographic questions, 20 quantitative questions, and 3 open-ended qualitative questions. After distribution via a national college health Listserv, 112 completed responses were received. Analysis of this data found a need for a broader set of tools to support college health leaders in the area of strategic planning. As a result of these findings, a list of solutions was proposed, which included a document library, a learning series, solution- focused institutes, cultivation of research, and a consultative colleague database. These recommendations may assist college health leaders in developing and executing strategic plans.

Grantor dc:publisher

Creighton University

Year dc:date.issued

2016

Author dc:creator

• Skiles, Libby

Advisor dc:contributor.advisor

• Ehrlich, Donna M.

Statement dc:rights

• Copyright is retained by the Author. A non-exclusive distribution right is granted to Creighton University and to ProQuest following the publishing model selected above.

Language dc:language.iso

en_US

Handle dc:identifier.uri

http://hdl.handle.net/10504/84562

OAI identifier oai:identifier

oai:cdr.creighton.edu:10504/84562