{"id":{"repo_id":"cape-town","oai_identifier":"oai:open.uct.ac.za:11427/5814"},"canonical_url":"https://search.dev.ndltd.org/etd/cape-town/oai:open.uct.ac.za:11427/5814","repository":{"repo_id":"cape-town","name":"University of Cape Town","base_url":"https://open.uct.ac.za/oai/request"},"display":{"title":"An investigation into brand loyalty, and the case for house brands in the emergent township market","abstract":"Includes bibliographies.","abstract_html":"Includes bibliographies.","abstract_has_math":false,"creators":["Oakenfull, Catherine"],"institution":"Marketing","degree_name":null,"degree_level":null,"degree_discipline":null,"degree_department":null,"school":null,"contributors":[],"advisors":["Simpson, John"],"committee_chairs":[],"committee_members":[],"year":2000,"date_issued":"2000","date_published":"2000","updated_at":"2026-07-22T22:22:39Z","subjects":[],"languages":["eng"],"rights":[],"rights_urls":[],"identifier_entries":[]},"links":{"outbound_url":"http://hdl.handle.net/11427/5814","outbound_label":"Handle","outbound_source":"dc:identifier.uri"},"metadata_groups":[{"id":"people","label":"People","entries":[{"key":"dc:contributor.advisor","label":"Advisor","values":["Simpson, John"]},{"key":"dc:creator","label":"Author","values":["Oakenfull, Catherine"]}]},{"id":"academic_context","label":"Academic Context","entries":[{"key":"dc:date.accessioned","label":"Dc Date Accessioned","values":["2014-07-31T12:30:40Z"]},{"key":"dc:date.available","label":"Dc Date Available","values":["2014-07-31T12:30:40Z"]},{"key":"dc:date.issued","label":"Date","values":["2000"]},{"key":"dc:publisher.department","label":"Dc Publisher Department","values":["Marketing"]},{"key":"dc:publisher.institution","label":"Dc Publisher Institution","values":["University of Cape Town"]},{"key":"dc:type","label":"Dc Type","values":["Master Thesis"]},{"key":"dc:type.qualificationlevel","label":"Dc Type Qualificationlevel","values":["Masters"]},{"key":"dc:type.qualificationname","label":"Dc Type Qualificationname","values":["MBusSc"]}]},{"id":"language_rights","label":"Language and Rights","entries":[{"key":"dc:language.iso","label":"Language (ISO)","values":["eng"]}]},{"id":"identifiers","label":"Identifiers","entries":[{"key":"dc:identifier.uri","label":"Identifier URI","values":["http://hdl.handle.net/11427/5814"]}]},{"id":"additional","label":"Additional Metadata","entries":[{"key":"dc:description.abstract","label":"Abstract","values":["Includes bibliographies."]},{"key":"dc:title","label":"Title","values":["An investigation into brand loyalty, and the case for house brands in the emergent township market"]}]}],"canonical_facts":{"dc:contributor.advisor":["Simpson, John"],"dc:creator":["Oakenfull, Catherine"],"dc:date.accessioned":["2014-07-31T12:30:40Z"],"dc:date.available":["2014-07-31T12:30:40Z"],"dc:date.issued":["2000"],"dc:description.abstract":["Includes bibliographies."],"dc:identifier.uri":["http://hdl.handle.net/11427/5814"],"dc:language.iso":["eng"],"dc:publisher.department":["Marketing"],"dc:publisher.institution":["University of Cape Town"],"dc:title":["An investigation into brand loyalty, and the case for house brands in the emergent township market"],"dc:type":["Master Thesis"],"dc:type.qualificationlevel":["Masters"],"dc:type.qualificationname":["MBusSc"]},"updated_at":"2026-07-22T22:22:39Z"}