Delivering personalised advertising in IMS-based IPTV through direct marketing

Multimedia applications and communication services are offered to users free of charge over the open Internet. However, since the Internet is a best effort network, these services are not associated with any Quality of Service (QoS) and Quality of Experience (QoE) guarantees. Furthermore, security cannot be guaranteed when using these services over the open Internet.

Grantor dc:publisher.institution

Department of Electrical Engineering

Year dc:date.issued

2010

Author dc:creator

• Wilson, Phillipa R

Advisor dc:contributor.advisor

• Ventura, Neco

Language dc:language.iso

eng

Handle dc:identifier.uri

http://hdl.handle.net/11427/12157

OAI identifier oai:identifier

oai:open.uct.ac.za:11427/12157