Developing Dynamic Communication Strategies for Energy Policy

This thesis explores the area of energy communication research while focusing specifically on the Canadian political realm. Currently within Canada, energy policy is discussed in a manner that cross-markets two seemingly incongruent goals -- to grow the economy in green technology and increase market access to further promote oil and gas development. Rooted in strategic communication theory, this dissertation explores the dynamic, ever-changing social landscape surrounding the debate through the scholars Norbert Elias and Pierre Bourdieu. Based on the analysis and results, this work sets forth a suggested communications strategy to policymakers that may better inform Canadian citizens on complicated energy issues.

Name thesis:degree_name

Master of Arts (MA)

Discipline thesis:degree_discipline

Communication and Media Studies

Grantor dc:publisher.institution

Arts

Year dc:date.issued

2019

Author dc:creator

• Kjosness, Madyson Isabella

Advisor dc:contributor.advisor

• Hawkins, Richard William

Committee members dc:contributor.committeemember

• Hogan, Mél
• Einsiedel, Edna F.

Statement dc:rights

• University of Calgary graduate students retain copyright ownership and moral rights for their thesis. You may use this material in any way that is permitted by the Copyright Act or through licensing that has been assigned to the document. For uses that are not allowable under copyright legislation or licensing, you are required to seek permission.

Language dc:language.iso

eng

DOI

http://dx.doi.org/10.11575/PRISM/36835

OAI identifier oai:identifier

oai:ucalgary.scholaris.ca:1880/110748