Universidade Federal do Rio de Janeiro
O caso da denison: design e computação gráfica; mutações recentes em comunicação
Abstract
dc:description.abstractThis work aims to call attention to recent changes in the field of visual communication, as a result of the expansion of computer technology. In order to do this, we began to trace a critical sight-seeing of visual communication, since Pré-Historic times. Then, we compared the developement of graphic design in Europe, USA and Brazil. We realized that the use of Computer Graphics Imagery, in many areas, is universal, what took us to consider carefully the increase of globalization in this world. We realized too, that the use of computer technology between designers, is widely spread and almost absolute. We compared the way of working of the graphic designer before the use of the computer, and now. We took, as an example, a publicity agency, in Rio de Janeiro, Denison Rio Comunicação de Marketing Ltda. Finally, we intend to show that this situation has no return.
Degree
thesis:*- Grantor dc:publisher
- Universidade Federal do Rio de Janeiro
- Year dc:date.issued
- 1998
Author and committee
dc:creator, dc:contributor.*- Author dc:creator
-
- Braga, Isis Fernandes
- Advisor dc:contributor.advisor
-
- Medeiros, Rogerio
Subjects
dc:subject × 2Rights
dc:rights- Statement dc:rights
-
- Acesso Aberto
- Language dc:language
- por
Identifiers
dc:identifier.*- Handle dc:identifier.uri
- http://hdl.handle.net/11422/5577
- OAI identifier oai:identifier
- oai:pantheon.ufrj.br:11422/5577