Global ETD Search
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Showing 1 to 3 of 3 for “"trade publication"”.
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Creating Effective Style Documents: A Practicum in Trade Publication
<p>It is no secret that the field of publication thrives on collaboration: among publishers, editorial and production team members, designers, marketing and publicity staff, sales representatives and promoters, authors, illustrators, reviewers, and, of course, readers. However, an equally important …
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Craft Beer in the US: A Production of Culture Perspective
… content analysis of All About Beer, an industry trade publication that reports on the craft beer culture. Additionally, I analyze the structure of the brewing industry through secondary data regarding technology, production, and industry concentration. In my analysis I demonstrate how the POC …
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Firm strategies in scientific labor markets
… data from the Photonics Buyers’ Guide, a leading trade publication in the photonics industry; I use the standardized location quotient and the average nearest neighbor distance as metrics of regional specialization and firm clustering, respectively. I investigate small firms’ labor market …