Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 10 of 10 for “"sport media"”.
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National identity representation in sport media: the case of China and the U.S.
Based on the interpretation of the newspaper's role in constructing national identity, this study explores the dynamic strategies employed in nationalism constructing in two major newspapers of China and USA during the 2012 London Summer Olympic Games. By situating meanings of news texts into …
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Gender Representation in Sports Illustrated for Kids
Sport media has been a known producer of traditional gender images that reflect inequality between sexes. Sport media has been studied endlessly, but one aspect that has not fostered as much attention is sport media, advertising, and children. Sports Illustrated for Kids is the only sport media …
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“An equal opportunity to watch, read about, meet and hear from”: An Analysis of CBC’s Gender Balance in Sport Programming Commitment
… made a commitment to gender-balanced coverage of sport and athlete stories in its original content. The purpose of this case study of CBC’s gender balance in sport programming commitment was to 1) understand CBC’s process of developing their gender balance in sport coverage commitment; and 2) …
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Public Perceptions of Credibility of Male and Female Sportscasters
… involvement of women athletes in all levels of sport, the opportunity to participate is not enough to guarantee equality in the field of athletics. In society, one must have a voice that is not only heard but is considered credible. This voice is considered sport media, and the right of women to …
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Print media representation of crisis events in Australian football
… adds a new dimension to the analyses of the sport media nexus by examining the scope of the roles the media adopt during a crisis event in sport. Specifically, this thesis explores the ways in which the print media represents crisis events in sport, how the representation of crisis events is …
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Moving the goalposts: the transformation of television sport in the UK (1992-2014)
Despite its prominence and popularity, television sport remains an underresearched area in media studies and is a subject that lacks a ready-made theoretical context. Consequently, a political economy approach - including ideas about value, commodification, transformations, power-relationships and …
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Share, like, tweet and cheer: an examination of social media usage and the NFL
Sport is an integral part of American society and no sport in the United States has achieved a greater following than the National Football League (NFL). The introduction and implementation of social media is granting fans unprecedented access to leagues, teams, and players. and providing sport …
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Seeing Stars: Emotional Trauma in Athlete Retirement: Contexts, Intersections, and Explorations
<p>Few areas of modern sport are as misunderstood in popular and academic literature as that of retired professional and elite athletes. While the subject has been studied, the case of the retiring athlete has yet to be fully explored in a detailed, qualitative, and interdisciplinary study focusing …
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Contemporary American sport, muscular Christianity, Lance Armstrong, and religious experience
… Christian themes in contemporary American sport culture and religious sensibilities. In this project I demonstrate that sport can be viewed in contemporary American culture operating as a culturally influential activity where athletes reproduce muscular Christian ideology in unique ways. To …
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Local Media and the Olympic Bidding Process: A political economic analysis of Calgary’s 1988 and 2026 Olympic pursuits
… changes to the political economy of the local media industry impact public opinion by analyzing two case studies: Calgary’s successful bid for the 1988 Olympic Winter Games and the city’s failed bid exploration for the 2026 Olympic and Paralympic Winter Games. The Olympic Games embody a melange …