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Showing 1 to 2 of 2 for “"sport economics"”.
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Understanding television demand for National Football League: factors influencing sport demand across gender and age cohorts
As viewership of sports have become an indispensable part of American culture, understanding the demand for spectator sports has become an essential branch of economic study. Gender and age are two vital demographics that have been addressed in many prior sport management studies. Although previous …
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Television viewership and rivalry in the National Football League
… objective or for superiority in the same field. Sport is replete of rivalries between teams within region or division, offering a desirable living laboratory. Moreover, rivalry influences demand for sport, infusing significance to each match. Especially in the National Football League, the most …