Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 16 of 16 for “"public relation"”.
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Public Relation planning to increase Attendance Rate of Athletic Events
… I will focus on how to communicate with the publics, audiences and objectives to increase the attendance rate and improve the reputation of Athletic Department. Management by Object (MBO) in Public Relation field is the theoretical basis for my planning. I will analyze the situation of …
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A Study of Public Relations in the Minnehaha Elementary School Vancouver, Washington
… to lay the foundation for the improvement of the public relation program for his community, conducted this questionnaire study with a threefold purpose in mind. (1) To evaluate the overall public relations of the school with its community, (2) to bring to light the weaknesses and neglected parts …
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Disaster Communication Networks: A Case Study of the Thai Red Cross and Their Disaster Communication Response to the Asian Tsunami
… professionals and scholars have ignored. Public relation practices dominate current disaster communication policy. This study examines the disaster communication network, including policy and practice, of the Thai Red Cross, before, during, and after the Asian tsunami. Disaster …
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AFRICAN AMERICAN FEMALE STUDENTS: USING A CRITICAL RACE APPROACH TO EXPLORE DIVERSITY PEDAGOGY IN PUBLIC RELATIONS
… and experiences with diversity in their public relations education. Additionally, the purpose of this study was to gain insight from the experiences of future African American female practitioners preparing for public relations careers. To frame this study, the critical race theory (CRT) …
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Pengaruh bauran promosi terhadap keputusan pembelian pupuk cair bagitani di Gondanglegi Kabupaten Malang: Studi kasus pada perusahaan pupuk cair di Gondanglegi
… penjualan perorangan, promosi penjualan, dan public relation. Penelitian ini merupakan penelitian kuantitatif dengan pendekatan survei yang berusaha untuk mengetahui bagaimana pengaruh bauran promosi terhadap keputusan pembelian. Teknik pengumpulan data yaitu dengan metode kuesioner, wawancara …
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The impact of sponsorship activities on consumer based behaviors in Tanzania telecommunication industry; The case of Zanzibar Telecom Ltd
… of promotion mix, such as advertisement, public relation and sales promotion. It was also discovered that with an improved components of consumer based brand equity, customer behaviors may be favorably influenced. Finally, the researcher came up with a concluding remark and recommendation …
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Hyperconnected : brand building in a decentralized world
… to operating in complex environments to build relationships with multiple stakeholders across decentralized networks. Public relations research is explored next, as the field has a long history of discussing the importance of two-way communications with multiple stakeholders, and the focus on …
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Almannatengsl og kosningar : hlutverk almannatengla í kosningabaráttu flokkanna
… campaigns of new parties and what the role of public relation (PR). The main focus will be on the Reform party which was established in 2016 their election campaigns in the year 2016 and 2017 will be reachersed and compared. It is discussed how to reach electorate members with the help of …
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Perceptions of public relations among Chinese and American college students : a comparative analysis
<p>People throughout history have judged Public Relations critically. So, today, it is essential for PR professionals to know how the field is perceived. This research examines how college students in America and China perceive public relations. Four research questions were proposed to understand …
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Politinio lyderio įvaizdžio kūrimas visuomenėje /
… campaign they must know main tools of shaping of public opinion and how to evaluate the impact. The main object of Thesis work was to give methodical examples of creating image of the political leader’s in the society. Diploma work “Creation of the image of the political leader” consists of two …
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Strategi komunikasi pemasaran produk KPR iB Muamalat dengan akad musyarakah: Studi pada PT. Bank Muamalat Indonesia Tbk Cabang Malang
… Indonesia Cabang Malang menggunakan sarana public relation yaitu dengan bekerja sama dengan beberapa developer diberbagai daerah di kota Malang, kerjasama ini didasari perjanjian dimana dalam perjanjian tersebut pihak developer menerima fee ( komisi ) sebesar 0.5% dari total dana pinjaman …
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Penerapan strategi Marketing Mix pada Biro Jasa Transportasi Safara Tour Travel Bojonegoro Jawa Timur
… satisfied fast system), Power Strategy (good relationship) and Public Relation Strategy (the same as Power Strategy, to have good relationship).
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Strategi Integrated Marketing Communication (IMC) dalam membangun ekuitas merek Mobil Toyota Avanza: Studi pada PT. Astra Internasional, Tbk-AUTO 2000 Toyota Cabang Sukun Malang
… dan komunikasi di tempat pembelian serta public relation. Dapat disimpulkan bahwa Strategi IMC pada perusahaan tersebut mampu membangun ekuitas merek mobil Toyota Avanza. ENGLISH: Competition becomes a powerful marketing world, small and large companies are looking for a more appropriate …
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Museums of social conscience : interpreting a troubled past.
The development of museums of social conscience is a significant, yet under appreciated, contribution to the greater museum community. This is a comprehensive study on the origins of these institutions, the impact they have had on the greater museum community, as well as a critical look at their …
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Aktuelle Entwicklungen des Hochschulmarketing in Deutschland : am Beispiel der Region Berlin/Brandenburg
1. Problemstellung und Relevanz des Themas Die deutsche Hochschullandschaft hat in den letzten Jahren zahlreiche Veränderungen bewältigen müssen und steht weiterhin großen Herausforderungen gegenüber, durch welche sich zunehmend wettbewerbsähnliche Merkmale in diesem Sektor verfestigen: • …