Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 42 for “"product evaluation"”.
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The Impact of Consumer Insecurity On Product Evaluation
… of consumer insecurity have on response to and evaluation of products. Consumer insecurity has long been noted as an influence on consumption behavior; however, this research examines it from two specific angles – materialism level and economic insecurity level of the consumer. Literature …
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Consumer Ethnocentrism in Product Evaluation: The case of Iceland
… are more favorable towards domestic made products, rather than imported. The concept Country of Origin (COO) has been studied widely for years in other countries. From the literature review, it was apparent that COO, Country´s image and ethnocentrism does influence consumers evaluation of …
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Co-pyrolysis of torrefied biomass and coal : product evaluation and reaction modelling
… on fossil fuels and produce high quality products. However, the fuel properties of biomass as a feedstock (high moisture content, low energy density and high O/C ratio) lead to various operational challenges. Torrefaction is considered to be one of the most promising pre-treatment methods …
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CITE Suitability : an exploration of product evaluation methodologies for developing world technologies
There are a multitude of technological products that have been developed to improve the lives of bottom of pyramid consumers in the developing world. Unfortunately, many of these products fail to have the desired impact and there is a serious gap in knowledge of what works and what does not work. …
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Effects of Country-of-Origin Information on Product Evaluation: An Information Processing Perspective
… influences the processing of information about a product that comes from that country. Several factors are considered including (1) whether a schema of the country of origin is activated before or after other product information is received, (2) the purpose for which the information is received …
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Social Status and Product Perceptions: A Social Identity Perspective on Information Processing and Product Evaluation
… to learn about and evaluate value-expressive products. This thesis examines how consumers respond to products that convey status connotations. Drawing on previous research from social psychology, sociology and consumer behavior, this dissertation explores product perceptions in the context of …
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Adapting Consumer Report's product evaluation methods for particle removal, gravity non-electric and reverse osmosis water filters in the Indian marketplace
Household Water Treatment and Storage (HWTS) products provides households that are drinking unimproved water supplies with a first line of defense against contaminants in their drinking water and those drinking improved water supplies with an additional barrier against potential risks. With the …
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Product Evaluation and Process Improvement Guidelines for the Personal Protective Equipment Manufacturers based on Human Factors, NIOSH Guidelines and System Safety Principles
… development, manufacturing practices and system evaluation procedures of representative PPES manufacturers, two companies (i.e., one "small", referred to here as "simple manufacturer (SM)", and one "large", referred here as "complex manufacturer (CM)" — in terms of workforce, market presence, and …
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Line extension versus new brand name introduction: Effects of new products discrepancy and relationship to an existing brand on the information process of new product evaluation
"Many ""new"" products enter the marketplace each year. Most of these products are not genuinely new or innovative. One estimate places the number of truly new products at less than ten percent. The other ninety percent are modified or repositioned products. A survey of new consumer products found …
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BRAND NAME VS. COUNTRY IMAGE EFFECTS : CHINESE CONSUMER EVALUATION OF HYBRID PRODUCTS
… rapid growth in offshore manufacturing, complex products are more likely to be multinational in nature. Previous country of origin studies assuming single country phenomenon is not applicable to today's 'hybrid' products. This study examines two dimensions of country of origin (COO): country of …
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The persuasive impact of autobiographical memories ads: schema-triggered affect or episodic self-referencing?
… either made no explicit reference to the self (product-focus-ad) or made a reference to a past break experience (self- focus-ad). There were three different versions of the self-focus-ad. Participants in the Self-focus-ad condition simply viewed the ad. Participants in the Self-focus-ad …
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Enhancing Augmented Reality with Audio: When and why it boosts online purchase intention
… (AR) can be considered an appealing tool for product evaluation in an online shopping context where the product is unavailable. Although this technology provides a tangible environment for product evaluation, it is mainly based on the visual aspect of product presentation. Vision is a dominant …
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"Meat of the Future": Evaluation of the sensory characteristics of cell-cultured and traditional meat products
… attitudes, and a promising novel method of meat product evaluation as CM comes closer to reality. A structured scoping review of peer-reviewed literature revealed that empirical sensory evaluations of CM are rare, with most studies relying on hypothetical scenarios framed optimistically. Out of …
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Online microwave measurement of complex dielectric constant
… for the purpose of dielectric discrimination or product evaluation using microwave techniques. Various methods of signal/sample interaction were studied and consideration was given to the problem of sorting irregularly shaped discrete samples. The use of microwave transmission and reflection …
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The role of country-of-origin (COO) and brand effects on Asian consumers’ apparel choices in Thailand
… (COO) and brand effects on consumers’ evaluation of apparel products is investigated in an Asian country. The purpose of this study is to explore the attitudes of Asian consumers in purchase decision-making associated with fashion-clothing product categories. This research examines and …
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The Role of Product Launch Strategy in the Creation of Sales Momentum : The Case of the Fragrance Industry
… to overcome the challenges of launching creative products that possess little or no tangible selling points. Launch decisions and their subsequent impact on the creation of sales momentum in the fragrance industry are analysed. A context specific model for product launch effectiveness is an …
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The impact of foreign versus local aspects of country-of-origin on Chinese consumers' evaluation of home and foreign products
… origin (COO) effect on prospective purchasers of products. Although the effects of COO has been an active research area for many years, increased globalisation has resulted in a shifting of focus from a single country "made-in" concept to other aspects such as a product's design or parts …
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Examining the Instrumentality of Attitudes: The Interactive Effect of Social Context, Medium and Product Type on Product Thoughts and Evaluations
… concerns, thereby increasing the saliency of a product's social attributes. The present research suggests, however, that the impact of group discussion on product thoughts and evaluations may involve a more complex process, depending upon the product under discussion and the medium of …
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To Acquire or Not to Acquire? That is a Question of Ownership Language and Dispositional Greed
… factors that influence consumers' acquisition of products, marketers and managers can develop more effective marketing strategies, and design products that better align with the needs and desires of their target customers. This dissertation develops two essays that examine key components of …
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Dynamics and failure analysis of architectural glazing subjected to blast loading
… been experimental and primarily geared towards product evaluation and certification rather than to understand the failure modes and post-failure response of panels. The stress characteristics and the failure modes of such laminates need to be analyzed and understood.</p> <p>A three-dimensional …
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