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Showing 1 to 1 of 1 for “"plus-size apparel"”.
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The Effects of Visual and Written Fit Information on Plus-size Women's Perceived Fit Risk, Purchase Intention, and Loyalty intentions in Internet Apparel Shopping
… Bureau, 2008). The e-commerce retail sector of apparel, accessories, and footwear reached $18.3 billion in sales and ranked as a top selling category (Shop.org, 2007). A growing apparel market with strong buying power is the plus-size clothing industry with approximately $32 billion in sales in …