Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 17 of 17 for “"parasocial interaction"”.
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Surviving Reality: Survivor & Parasocial Interaction
Parasocial interaction is the name that Horton & Wohl coined to describe a viewer's attachmentent toward onscreen persona that they had never physically interacted with (1956). A. Rubin, Perse, & Powell (1985) continued the research and created the Parasocial Interaction Scale. The scale has become …
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Self-disclosure and authenticity in parasocial interaction
Submission published under a 24 month embargo labeled 'Closed Access', the embargo will last until 2025-05-01
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The Effect of Facebook on Parasocial Interaction in Local News
… anchors build with viewers. Strong feelings of parasocial interaction, or these on-sided "relationships" audiences feel with on-screen media figures, have been found to be a strong predictor of media use. Local news stations have long been challenged with ways to encourage these feelings of …
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Introversion and the Use of Parasocial Interaction to Satisfy Belongingness Needs
… Surrogacy Hypothesis, one such way is through parasocial interaction (Derrick, Gabriel, & Hugenberg, 2009), i.e., the one-sided relationships people form with personalities from television or other media (Horton & Wohl, 1956). Research has shown that parasocial relationships may be potent …
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Assessing Parasocial Interactions and Relationships in Real Time
Parasocial interaction and parasocial relationships refer to the connections people form with media characters, particularly through watching television. Transportation is a term used to explain narrative absorption. These concepts have been studied extensively in communication, particularly in …
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Friend-Zone With Benefits: The Parasocial Advertising of Kim Kardashian
… of advertising messages and celebrity/audience interaction. The goal of the study is to establish whether Parasocial Interaction could improve the effectiveness of advertising. Due to findings that yielded a high amount of endorsements embedded into personal stories, as well as female approval …
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In My Football Era: Exploring the Impact of Parasocial Interactions in Shaping Football Viewership and Attitudes Among Swifties
This research examines the influence of parasocial interaction on the development of endorsed brand attitudes by looking at the effects of parasocial interactions between Taylor Swift fans who were influenced to watch her appearances at NFL games during the 2023-2024 season. Using the Dual …
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Insecure Adult Attachment Predicts Engagement with Narrative Fiction
… social worlds? In Studies 13, we found that an interaction between attachment anxiety and avoidance predicted becoming more absorbed into a story at both the trait and state level. To extend these findings and to gain a more nuanced understanding of the relation between attachment and narrative …
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Gendered and classed stereotyping : the effects of viewing Teen Mom
… affinity (i.e. identification, homophily, and parasocial interaction) with media models are utilized to explain the processes through which viewers are affected by viewing the gendered and classed representations on the show. The findings from this study suggest that participants exposed to …
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Artist-fan engagement model: implications for music consumption and the music industry
… is explained using an expanded construct of parasocial interaction theory (e.g., Identification, Affinity, Similarity, and Imitation). A second "Response To Music" variable is comprised of four different music responses (e.g., Emotional, Sensorial, Imaginal, and Analytical) key in hedonic …
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"Do you like my body?": an interpersonal approach to the growth of bikini competitors on YouTube
… theories—social identification theory, parasocial interaction theory, and narrative theory—to explore why the fitspiration YouTube content of bikini competitors is becoming more popular. The findings indicate that all three theories play a role in drawing women to fitspiration content, …
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Audience involvement with entertainment-education programs: explicating processes and outcomes
… These measures include perceived similarity, parasocial interaction, experiential identification, likability, and wishful identification. Findings suggest that audience involvement influences a number of cognitive and affective responses to EE messages including counterarguing, the perception …
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Combating Problematic Information Online with Dual Process Cognitive Affordances
… opposing-leaning sources. In OtherTube, I use parasocial interaction, that is, experiencing information feed through the eyes of someone else, to design a reflective affordance that enables recognition of filter bubbles in their YouTube recommendation feeds. Each system shows various degrees of …
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Minority Stress and TV Viewing Behaviors among Lesbian, Gay, and Bisexual Adults
… stressors and TV consumption behaviors (i.e., parasocial relationships and viewing frequency) among adult LGB TV viewers. Participants (N = 340) identified predominately as White (52.9%) and female (72.1%), and the largest group identified as bisexual (44.4%). Participants completed self-report …
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An enterprise for magic, dragons, and Impalas: An evaluation of parasocial interactions and fan discourse in four genre fandom online discussion forums
… anthropology, psychology, and media studies. As parasocial interactions (PSI) are increasingly becoming observable and associated with fandom, it brings to question the role of parasocial relationships (PSR) in fandom communities. By conducting a content analysis, this study analyzes the presence …
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An enterprise for magic, dragons, and Impalas: An evaluation of parasocial interactions and fan discourse in four genre fandom online discussion forums
… anthropology, psychology, and media studies. As parasocial interactions (PSI) are increasingly becoming observable and associated with fandom, it brings to question the role of parasocial relationships (PSR) in fandom communities. By conducting a content analysis, this study analyzes the presence …